BeLive Technology (BeLive) is one of Asia's leading live streaming technology companies. Incorporated in 2014, BeLive has since powered over 55 million live streaming hours to global brands such as Rakuten, Bukalapak, Samsung, L'Oreal, M1 Ltd, Suntec City, Zalora, Tumi, Grab and Trendyol. The company's products help businesses easily integrate live streaming features in any website or app, enabling them to drive conversions and engagement with live streaming - the fastest growing video medium in the world.
Their current solutions include live commerce functionalities and interactive live video features such as live trivia and live polling.
Get to know the Role:
We are looking for an enthusiastic, competent, and go-getter personality with a passion for live streaming and technology marketing for business. You will be conceptualising and assisting with marketing campaigns for maximum brand awareness and leads, conducting market research and analyzing website metrics to determine the most effective way to reach target demographics.
The day-to-day activities:
Perform market analysis and content research on the latest trends
Plan PR and blog content based on dept’s goals
Craft and edit both long and short-form copies, including but not limited to
SEO-friendly blog articles
Customer stories and testimonials
EDMs / newsletters for various target groups
PR media releases
Social media captions
Distribute content through multiple channels
Work with content contributors on various topics
Work with social media team to refresh evergreen content for maximum engagement
Liaise with internal and external stakeholders on speaking engagements and presentation
Analyse web traffic metrics
Ensure website is up to date
The must haves:
Degree in Marketing, Mass Communications or equivalent
Flexible and creative under pressure
Excellent written communication skills
Willingness to be hands-on for execution
Able to meet fast-paced project timelines
Team player and also able to work independently
Those with knowledge of marketing trends in the live streaming industry will be highly regarded
Experience in PR agency and/or business article writing will be an added advantage
Nice to have experience with scaling up in different international territories
Nice to have experience in a consumer market; eCommerce, Travel, Retail, Media, Fintech, EdTech, Hospitality, Market places, etc.