Established in 2011, The Golden Concepts (TGC) was created to encourage positive ageing and to improve the experience that people have when looking for eldercare products. We provide a specially curated selection from both international and local brands to increase the independence and safety of the elderly.
We are serious about revolutionising the way eldercare products are sold in Asia, and we are deeply committed to bringing together the best selection of products to keep seniors independent and safe. A person's mobility is one of the most important aspects in determining quality of life, which is why most of our products are geared towards ensuring and improving mobility.
Marketing Executive - SGUnited Traineeship / SGUnited Mid-Career Pathways Programme
TRAINEESHIP DESCRIPTION
This position reports to the Head of Marketing and interfaces with the sales & marketing team. Our company offers the opportunity to be part of a purpose-driven, fast-growing start-up in the growing silver industry, and to join our close-knit team that encourages new ideas, empowerment and continuous improvement.
The Marketing Executive is responsible for planning and executing the digital marketing mix to achieve business goals and KPIs. This includes managing and optimizing web content, SEO/SEM, email marketing and social media to enhance brand awareness and achieve business growth.
RESPONSIBILITIES
- Plan and execute digital marketing mix (owned, earned and paid channels) to achieve business goals and KPIs
- Implement TGC’s e-commerce strategy, including all web content, SEO/SEM, database marketing, email, social media and remarketing campaigns
- Design, build and maintain TGC’s social media presence
- Create content to enhance brand awareness and promote the products of TGC
- Manage the marketing budget and monitor budget outcomes
- Plan and execute publicity strategies and campaigns to increase media coverage
- Optimise and manage online marketplaces to increase sales
REQUIRED SKILLS AND TRAITS
- A Bachelor’s degree in Marketing, Business or equivalent
- Working knowledge of MailChimp, Google Analytics, Facebook Business Manager
- Working experience in end-to-end implementation of digital marketing campaigns
- Excellent written and verbal communication skills
- Creativity with experience in understanding markets, target audiences and devising digital campaigns that connect, engage and convert
- Ability to work in a fast-paced environment
- Enjoys and is capable of working autonomously
- A team player with good working attitude, responsible, and passionate
- Positive attitude, willing to learn and take on new challenges
WHAT WE OFFER
- Experience being part of a purpose-driven, fast-growing start-up
- Career development opportunities
- Culture which is open to new impulses and ideas
- Small, close-knit team with great team culture
- Opportunity to work in the growing silver industry
- On the job training and mentorship
ELIGIBILITY CRITERIA FOR SGUNITED TRAINEESHIPS
Singapore Citizen or Permanent Resident; and
a. Graduated or graduating in calendar year 2019 to 2021 from ITEs, Polytechnics, Universities, or other educational institutions (e.g. private universities and overseas institutions); or
b. Graduated earlier from above institutions and completed National Service in 2019 to 2021.
ELIGIBILITY CRITERIA FOR SGUNITED MID-CAREER PATHWAYS PROGRAMME
The SGUnited Mid-Career Pathways programme is open to all Singaporeans and Permanent Residents, with the exception of fresh graduates, as defined based on the criteria stated above.
Related Job Searches:
- Company:
The Golden Concepts Pte Ltd - Designation:
Marketing Executive #SGUnitedTraineeship #SGUT - Profession:
Marketing / Public Relations - Industry:
Healthcare / Fitness / Sports - Location:
Geylang