Invade Capital Pte Ltd – Marketing Executive

Invade is a creative company focused on retail-centric activations, including festivals, pop-up concepts, and experiential spaces. With in-house assets such as Fleawhere, Artbox Singapore, Weekend Brew Club, and Invade.co, the team transforms retail environments to keep pace with an evolving market. Invade designs spaces that are accessible, personal, and human in scale, with the aim of improving quality of life through meaningful experiences. In a transient, mass-produced world, the company emphasizes authenticity and immersive engagement so stakeholders leave feeling inspired and fulfilled.

About the Role:

We’re looking for a passionate and driven Marketing Executive to join our growing team in the dynamic events industry. If you’re someone who thrives in Singapore’s vibrant lifestyle scene, loves creating engaging social media content, and has a knack for crafting compelling copy – this role is for you!

You’ll support our marketing campaigns from ideation to execution across digital platforms, helping to grow our brand presence and amplify our events both online and offline.

Responsibilities include but not limited to the following:

Social Media Content Creation

– Plan, create, and schedule content (posts, reels, stories, etc.) across platforms like Instagram, Facebook, TikTok, and LinkedIn

– Monitor performance and identify opportunities to grow engagement and following

Copywriting

– Write compelling captions, EDMs, ad copy, event listings, and promotional materials

– Maintain brand tone and messaging across all digital touchpoints

SEO & SEM

– Support in optimizing website and blog content for search engines

– Assist in planning and executing paid search and display campaigns (Google Ads, Meta Ads)

– Track key metrics and provide monthly performance reports with actionable insights

Media & Influencer Activation

– Manage relationships with media partners, publications and content creators

– Coordinate media invitations, interviews and event coverage

– Source, engage and manage KOL and influencer collaborations

– Track campaign performance and media value

Offline Programming

– Support events in developing and executing offline event programming

– Coordinate and manage stage content, performances, and live programming

– Liaise with artists, vendors, and talents to ensure smooth show flow and program delivery