SLM Visioncare – Copywriter cum Digital Marketing Executive

Are you looking for an exciting work experience? One that puts you in endless opportunities to learn and grow? Well, if that is what you are looking for, SLM Visioncare may be the choice for you! We are currently looking to hire passionate and driven individuals who are excited to learn and are not afraid to conquer challenges that come their way. We are looking to hire a Copywriter cum Digital Marketing Executive, someone who strives to be a well-rounded person, someone who has the capacity to juggle between providing customer service and carrying out management duties. If that sounds like you, Apply now!

*Do note that the Salary will be dependant on your performance, this will be discussed during the interview (The pay stated under "Allowance/ Remuneration" should not be considered as accurate)

The role of a Copywriter cum Digital Marketing Executive is to come up with creative ways to write clear and concise copy for ads, publications and websites. He/She is also expected to work alongside our marketing departments to plan and execute marketing campaigns/ strategies as well as to maintain and update content for the organization’s website and other online platforms. He/She is a team-spirited, skilled and imaginative writer with an eye for detail, to help the company reach out to the market and cultivate the customer’s interest to strengthen our reputation and facilitate our continuous growth.

MAIN FUNCTION (RESPONSIBILITIES)

• To create, design and develop contents for marketing campaigns outlined, corporate marketing and communication materials in print, web, mobile, video and social media platforms.
• To work closely with the design team to brainstorm ideas, create concepts and develop messaging contents.
• Write clear, attractive copy, proofread and edit copy as needed.
• Conduct high quality research and interviews as necessary
• Analyse market trends and patterns to draw insights
• Assist in marketing plans and strategies which is in line with the corporate identity to increase brand awareness and market share.
• Help to drive digital marketing programs for the business with strong focus and understanding of product branding.
• Help to manage the professional website content architecture and identify approaches/strategies to improve the website.
• Conceptualize and set up lead generation platform through different marketing channels

Qualifications/ Job Requirements

• Diploma in marketing, English, journalism or related field (Preferred)
• Proven experience as a copywriter or related role (Preferred)
• Strong interest in designing
• Excellent writing, editing and proofreading skills
• Knowledge of online content strategy and creation
• Excellent time-management and organizational skills
• Ability to work in a team
• Good critical thinking skills and is detail-oriented
• Good communication and interpersonal skills