Fonterra Brands (Singapore) Pte Ltd – Global Channel – Marketing Intern

Company
Fonterra Brands (Singapore) Pte Ltd
fonterra.com
Designation
Global Channel – Marketing Intern
Date Listed
24 Sep 2019
Job Type
Entry Level / Junior Executive
Intern/TS
Job Period
From 06 Jan 2020, For At Least 6 Months
Profession
Food Services / F&B
Industry
Wholesale Trade
Location Name
Cecil Street, Singapore
Address
Cecil St, Singapore
Map
Allowance / Remuneration
$1,500 monthly
Company Profile

Fonterra Cooperative Group is a farmer owned co-operative dairy company and the world’s largest dairy exporter. Our New Zealand-made dairy products are enjoyed in 140 markets across the globe. Our products are loved by people for their balanced nutrition, quality craftsmanship and sheer indulgence. Anlene™, Anchor™, Fernleaf™ and Perfect Italiano™ are among the best known dairy brands in Singapore and the rest of the world. With more than 150 offices and sites around the world, Fonterra can offer a great range of career pathways across our business

Job Description

Background:

The Global Foodservice Channel Team is in place to provide strategic leadership across our 4 core global channels: Bakery, Italian Kitchen, Beverage House and QSR. This team is primarily designed to lead and accelerate effective strategy that ultimately enables the growth of our business with our foodservice customers globally.

Overview:
The role will be tasked to support the Global Channel Development Manager – Content to build expertise within the foodservice business and drive capability. The right candidate will play a key role in providing tools and materials aimed at equipping sales leads with customer engagement tools, developing capability of Fonterra sales leads globally for a customer evaluation tool, improving our communications via an internal online platform.

What We Offer:
Gain Deep Understanding of Ways to Influence Consumer Behaviour & Learn About Business-To-Business Marketing
 Learn from high performing team which will help to develop your skills and competencies
 Gain a deep understanding about restaurants, beverage houses and bakeries
 Work on real life projects to create significant impact to the Fonterra business
 Develop your project management and training skills from energetic and passionate team
 Global Exposure via collaborating with a diverse group of people from different
markets (Asia, Latin America, United States) to deliver key results
 Get to understand business-to-business marketing and build deep knowledge of consumer and customer
 Contribute to meaningful work that will be rolled out in Fonterra’s global markets

Key Project:
Development Of Customer Engagement Tools
Fonterra has developed a restaurant evaluation tool which helps sales teams identify consumer & customer needs (spot problems, inefficiencies) during store visits. This tool aims to gather intel for Fonterra to leverage and develop unique selling propositions. The intern is responsible to:
 Review multiple restaurants evaluations across different markets to identify common gaps
 Link customers’ needs to selling opportunities for Fonterra
 Conceptualise ideas and create B2B marketing solutions/materials
 Present & test B2B marketing solutions/materials in-market to measure effectiveness
 Work with external agencies to design & finalise creative B2B marketing materials
 Create & implement launch communications plan for internal stakeholders on online platform

Secondary Project:
Along with another intern, gain access to customers and/or consumers to work on a project which addresses one of our company’s needs. Present your recommendation to senior leadership

Key Skills & Attitude:
 Students from Marketing, Business Administration and/or – Advertising,
Communications background with a local University in Singapore
 Passionate about food, prior F&B experience is a bonus
 Strong project management skills with ability to get things done
 Positive and enthusiastic team player who can collaborate across cultures
 Self-motivated and works well in a fast-paced environment
 Possess excellent communication & leadership skills
 Able to speak and write fluent English, Bonus – Mandarin
 Bonus - Data visualisation experience, Excel or Tableau skills

This position is already closed and no longer available.  You may like to view the other latest internships here.

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