Firebelly Pte Ltd – Branding & Ecommerce Intern

The role for Brand & Ecommerce  supports the development of strategy by helping manage a client’s strategic business,  branding & marketing programs; researches and provides preliminary analysis of competitive audits; conducts interviews; helps support employee engagement training programs; supports the day-to-day activities associated with client projects.

The essential responsibilities of the role include, but are not limited to:

Branding & Business Consultancy

• Strategic planning for client business under the guidance & direction of our Chief Strategist.
• Assist Project Lead or Chief Strategist to develop the marketing plan, digital strategy, brand experience roadmap and execution of these programs with clients.
• Communicate with clients on a regular basis to inform them of project progress and gather project input
• Follows the research phase of brand projects by attending focus groups, note-taking in interviews, extracting quotes from qualitative research, conducting competitive audits
• Contributes to brand platform development by preparing competitive audits, referencing interview notes, and aligning research findings

Ecommerce Project

• Work closely with the Ecommerce Project Team to develop a new ecommerce concept from business plan to marketing and launch plan.
• Work closely with Project Team to lead the business development of ecommerce partnerships  and outbound sales activity
• Develop proposals and contracts for partnership
• Plan and execute all web, SEO/SEM, marketing database, email, e-newsletter,  social media and display advertising campaigns to increase traffic through direct and semi-direct online channels that will improve the overall revenue for the site
• Learn CMS, content Management System, ie create  maintain website content and ensure all content, products & prices on the site are correct, updated at all times.
• Monitor online customer feedback
• Monitor competitor activity and benchmark against other E-Commerce sites

Requirements

We welcome undergraduates from Business & Marketing discipline:

• Bachelor’s degree
• Previous work experience in marketing and/or communications or consulting preferred.
• Proven resource management skills including an ability to deliver projects on time and within budget.
• A genuine passion for branding and entrepreneurship
• Has some knowledge of marketing research, branding, corporate design, or advertising
• Ability to successfully keep multiple projects moving forward simultaneously
• Must have a keen interest in branding, digital marketing, ecommerce and passion for further learning
• Responsible in regards to client service and interpersonal relationship skills
• Demonstrated high quality oral and written communication skills
• Knowledge of MS Office, PowerPoint and other software for presentation preparation

If you have previous experience working as brand consultant in a consulting firm or have a portfolio to reckon with in Marketing and Digital media, we would like to hear from you. Preferably for marketers experienced in the FMCG, Retail, Beauty & Wellness, Health & Lifestyle and Hospitality industries as well.