COCO Public Relations – PR Account Executive

The Account Executive role is a vital part of the agency, coordinating various tasks across multiple media channels and provides support to the team for our prestigious clients. The account executive that we are looking for will have a finder in pretty much every pie in our PR business.The candidate must be extremely driven, passionate, and proactive. 

The ideal candidate will have a minimum of 1-2 years of professional agency experience, with strong writing skills and a solid understanding of the digital and social media landscape. Their primary responsibilities are to understand and implement integrated communications campaigns with other team members and monitor activities to successful completion for our clients. 

SCOPE OF WORK:

• Attend, participate and provide support at client events, meetings, media sessions, and brainstorming sessions as required
• Write attention-grabbing content from media materials to social media blog post 
• Assist with the development, research and updating of media lists 
• Assist with the production of press releases and press kits
• Establish successful, productive relationships with journalists, clients and the internal team, comfortably handling day-to-day correspondence.
• Daily media relations with both journalists and influencers
• Add value in all meetings and campaigns, through monitoring the industry – offering independent ideas and demonstrating autonomy and confidence
• Upkeep of account reporting documents - support multiple accounts, handling simultaneous deadline
• Monitor the media, including newspapers, magazines, online, broadcasts, newswires, social media and blogs, for clients coverage
• Prepare clients’ reports based on format given

REQUIRED QUALITIES: 

• Strong command of English both verbal and written 
• Solid understanding of social media platforms and interest in digital marketing
• Exceptional attention to detail
• Understanding of the media landscape with existing relationships 
• Ability to work independently in a team-oriented environment
• Punctual in work and deadline management 
• Team Player — works positively and collaboratively in a team environment
• Committed and driven — dedication and flexibility to work overtime 
• Ability to work under pressure and juggle workload 

QUALIFICATIONS - 1-2 years of comparable communications agency experience- Writing test required

Kindly note that only shortlisted candidates will be notified