Snaphunt Pte Ltd – Assistant Manager (Marketing)

• Flexible working options
• Opportunity to make a positive impact
• Fantastic work culture

The Job

You will be responsible for :

• Taking brand ownership and devising the brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for the short as well as the long term.
• Translating brand strategy into brand plan and go-to-market strategy.
• Planning and execution of communications and media actions across offline, online and social media.
• Participating in product development, pricing and supporting new product launches.
• Guiding the Advertising & Promotion budget.
• Designing business plans in line with Company's strategy and objectives.
• Working with various stakeholders to ensure business plans are effectively rolled out.
• Driving business efficiency and profitability by identifying and implementing process improvements to optimise performance wherever possible.
• Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.
• Working with content marketing and design teams to create suitable content for each stage of a customer’s digital journey.
• Reviewing and optimising the design and content of all online assets including the company website and social media pages.
• Planning and control of the digital marketing budget and spend by allocating budgets to different channels.
• Using A/B testing to optimise digital marketing performance.
• Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
• Driving performance marketing via Display Ads, Facebook Ads, Google Ads and SEO / SEM.

Ideal Candidate

Skills Required:

• You have at least 1 year experience ideally in Business Manager, Digital Marketing or Brand / Product Management within Healthcare & Lifesciences industry.
• You have a solid prior experience within Marketing.
• You have a solid prior experience within HR.
• You possess excellent communication and business-facing skills, are organised and able to multi-task effectively.
• Experience within Performance marketing would be a strong advantage.
• You have good knowledge of Google Analytics.
• You are a strong team player who can manage multiple stakeholders
• You are highly goal driven and work well in fast paced environments
• You are adaptable and thrive in changing environments
• You are willing to undertake 0-30% travel.

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