SingEx Holdings Pte Ltd – Marketing Intern

SingEx Holdings comprises four closely linked companies that collectively provide a comprehensive range of integrated solutions for venue management and consultancy, exhibition and conference organising services and international exhibition related ventures. The companies are wholly owned subsidiaries of Temasek Holdings, one of Singapore’s largest investment holding companies

Content Marketing/Public Relations

1. Assist in content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention
2. Assist in the development of editorial governance so content is consistent with brand voice, style and tone
3. Manage editorial calendar
4. Channel management of digital content hubs and all supporting social channels including email / newsletter distribution
5. Understanding of the basic best practices of the main social media channels
6. Coordinate all public relations activities either in-house or through appointed PR agency
7. Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis
8. Build relationships with thought leaders to grow industry awareness

Digital Marketing

1. To assist in competitive landscape research, i.e. events and venue.
2. Understand the best practices of various digital marketing platforms, i.e. search, social (Facebook, LinkedIn, Google Plus, Instagram, Snapchat, Pinterest, etc.).
3. To assist in “Digital Playbook” PowerPoint compilation.
4. To assist in digital marketing research, target audience profiling, etc.

Brand Marketing

1. Assist in the creative brief and production process, liaising with the designers and agency
2. To assist on the corporate collaterals and corporate gifts sourcing.
3. To assist in all on-site branding collaterals