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Intern – Marketing, Asia Pacific –Bosch Software Innovations

Regional  role within Asia Pacific assisting in the marketing of the Bosch IoT  Suite and solutions based on it for sectors such as manufacturing,  energy and transportation.

Job Requirements:

• Assist to develop and implement marketing strategies for brand awareness and lead generation across key regions in Asia Pacific
• Execute  and support integrated marketing campaigns across the region for  solutions within the Bosch Software Innovations’ portfolio. Collaborate  with internal and external stakeholders, including marketing agencies  for both planning and execution
• Provide campaign analysis and  reporting to understand the ROI of these programs and campaigns for  optimization and continuous improvement in all marketing efforts
• Together  with the Regional Marketing Team manage and coordinate co-marketing  activities with channel partners in the region, including strategy  planning, messaging, campaign development, media planning and execution
• Assist with project management of overall marketing plan
• Knowledge  of B2B online media marketing, paid search, display advertising, Google  Ad Words and other digital marketing channels, including those in China
• Collaborate with global marketing teams to develop integrated collateral and campaigns with efficient resource utilization
• Assist  to build and execute a social media plan that reaches the target  audience, and communities while positioning the company as per the  corporate communication guidelines
• Translate, edit and/or gain approval for assigned marketing material
• Assist to develop or design corporate marketing materials –brochures, flyers, presentations, etc.
• Support and contribute to internal communication activities
• Develop and execute events for customers, partners and internal audiences where assigned

Candidate Requirements:

• University graduate or student in the areas of Marketing, Business Studies, Communications
• Knowledge of software solutions in the Enterprise space is a plus
• Outstanding communication and interpersonal skills
• Excellent verbal, writing and editing skills in English and Mandarin (Simplified Chinese) *Candidates would have to attend a call with our Chinese colleague during the interview
• Strong entrepreneurial spirit and high level of creativity
• Self-motivated go getter, requiring minimum supervision
• Pro-active  and able to work effectively within a multi-functional and  cross-cultural team across organizational and functional boundaries
• Understanding of search and social media channels including those in China (such as wechat, youku, Baidu etc) is a plus
• Proficiency in Adobe Illustrator & Photoshop is a plus