Kaplan is one of the world’s largest and most diverse education providers with over one million students globally. Headquartered in US, Kaplan is part of Graham Holdings (formerly The Washington Post Company) and is its largest subsidiary.
Kaplan in Singapore has three entities – Kaplan Higher Education Academy, Kaplan Higher Education Institute and Kaplan Learning Institute, with students from over 35 countries worldwide. As a Lifelong Integrated Learning Partner, we have over 550 academic programmes, and professional certifications and training courses available, providing opportunities for individuals to always stay relevant. To date, these opportunities have benefitted over 65,000 graduates and trainees to whom we have awarded over 225,000 professional certificates.
Through excellence in teaching and service quality, Kaplan was made, in its third consecutive year, the “Best Private Education Institution” in the selected categories/disciplines by entity, and the “Best Corporate Training Provider” for both Computer Science & IT and Finance Management at the JobsCentral Learning Training and Education Development (T.E.D.) Awards 2018. We are also encouraged by the validation of other awards by EC-Council Global Awards 2018 and BERG Icons of Learning 2017.
Further affirming our performance in key areas of management and provision of educational services, all three of our entities are awarded the 4-year EduTrust certification. This certification is conferred by the regulatory authority for the private education sector, Committee for Private Education (CPE), part of SkillsFuture Singapore (SSG).
At Kaplan, we are committed to helping you pursue lifelong learning and to achieve your educational and career goals.
- Work closely with the International Marketing Manager to support the International team’s student recruitment efforts in the Asia Pacific region
- Conceptualise, design and execute marketing campaigns, assets and collaterals, and oversee adaptations for use across various markets; This includes:
- Digital assets such as Facebook and Instagram posts and sponsored ads, Google Display ads and e-Newsletters
- International Student Prospectus and other brochures
- Student testimonials and success stories
- Key visuals for events
- Understand and translate communication objectives into compelling creatives and copy
- Apply and ensure compliance with brand guidelines
- Plan and executive campus events and marketing activities
- Any other duties as assigned by the International Marketing Manager
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Rochor