Infineon Technologies – Internship – Digital Marketing & Marcom

#WeAreIn for driving decarbonization and digitalization.
As a global leader in semiconductor solutions in power systems and IoT, Infineon enables game-changing solutions for green and efficient energy, clean and safe mobility, as well as smart and secure IoT. Together, we drive innovation and customer success, while caring for our people and empowering them to reach ambitious goals. Be a part of making life easier, safer and greener.
Are you in?
We are on a journey to create the best Infineon for everyone.
This means we embrace diversity and inclusion and welcome everyone for who they are. At Infineon, we offer a working environment characterized by trust, openness, respect and tolerance and are committed to give all applicants and employees equal opportunities. We base our recruiting decisions on the applicant´s experience and skills.
Please let your recruiter know if they need to pay special attention to something in order to enable your participation in the interview process.

The student, as part of the Digital Marketing and Marcom team and under the guidance of an assigned mentor, will undertake projects working on Infineon's automotive digital campaign and marcom activities.

Your Role

Key responsibilities in your new role

• Campaign Planning: Assist in planning and strategizing Digital Marketing campaigns.
• Campaign Launch Execution: Be actively involved in launching and rolling out Digital Campaigns.
• Performance Monitoring: Monitor and track the real-time performance of Digital Campaigns.
• Reporting & Analysis: Create digital activity reports and analyze campaign success metrics for optimization.
• Marcom Support: Support broader marketing communications (marcom) activities to ensure brand consistency and message alignment.

Internship Learning Outcomes:

• Industry Context: Understand digital marketing objectives and outcomes within the semiconductor industry.
• B2B Campaign Execution: Learn how to launch and execute digital campaigns and events tailored to the B2B sector.
• Product Knowledge: Gain foundational understanding of semiconductor products and their market positioning.
• Cross-Cultural Collaboration: Enhance interpersonal and communication skills while working with diverse teams across countries and cultures.

Your Profile

Qualifications and skills to help you succeed

• Education: On track to attain a Diploma or Bachelor’s degree in Marketing, Media, Communication, or Business.
• Interest Area: Demonstrated interest in Digital Marketing and Marketing Communications (Marcom).
• Communication Skills: Strong verbal and written communication skills, plus strong interpersonal abilities.
• Personal Attributes: Creative, enthusiastic, and naturally friendly with a positive, proactive outlook.