GetGo Technologies Pte Ltd – Performance Marketing Intern

We are searching for interns who are currently undergoing a diploma or degree in Communications, Business and Marketing, or a related field and are able to commit to a full-time internship of up to 6 months. If you are passionate about advertising and discovering social media trends, we would love for you to join our team in developing our marketing efforts.

In this role, you will be part of GetGo’s highly energetic and dynamic marketing growth team. With an eye for creativity and a knack for visual storytelling, you will study countless advertisements and user generated contents in order to design and execute digital marketing campaigns that are effective at bringing across the brand message to mass audiences and ultimately acquiring new users lower down the funnel. You will also use data as your guide to substantiate the hypothesis of A/B test campaigns and draw conclusions.

Day to Day Activities

• Explore the ad libraries of various social media channels and provide recommendations on how to improve companies’ creative strategy
• Researching on influencers or up-and-coming social media personalities who are capable of creating the creatives that clearly communicate the brand message
• Assist in working closely with content creators throughout the production period of the creatives to ensure adherence to the content calendar timeline
• Support the team in the execution of marketing campaigns across media platforms including but not limited to Facebook, Instagram and TikTok
• Build report models and analyse the performance of advertising campaigns
• Track and report on key results of media activity and provide recommendations to optimise overall spend and performance

Key Learning Points

• How data and analysis can help foster brand image and equity
• How best to angle a marketing campaign based on online research and post-campaign analysis
• Have the opportunity to be part of a campaign from ideation to execution