CradleNest Pte Ltd – Business Development Executive (Internship)

CradleNest is a tech startup building Singapore’s first localized baby tracker and parenting support app. We combine baby tracking, community chat, local parenting resources, and a trusted marketplace for new and expecting parents — all in one seamless platform. Currently in our early launch phase, CradleNest aims to empower confident parenthood — one family at a time.

Role Overview

We are seeking a Business Development Executive (Internship) to join our team and support CradleNest’s marketplace and partner acquisition efforts.You will be at the front line of building relationships with baby product companies, service providers, and advertisers, playing a key role in shaping our ecosystem.

Responsibilities

• Research and identify potential marketplace vendors, service providers, and advertising partners.
• Support outreach campaigns through email, LinkedIn, and direct communications.
• Assist in onboarding and nurturing new partners onto the CradleNest marketplace.
• Help create sales decks, partnership proposals, and CRM database updates.
• Support basic account management activities for signed partners.
• Provide weekly reporting on acquisition progress and partnership engagement.

Requirements

• Currently pursuing a degree in Business, Marketing, Entrepreneurship, or related fields.
• Excellent communication skills (spoken and written) and strong interpersonal abilities.
• Proactive, self-motivated, and comfortable with outreach initiatives.
• Familiarity with CRM tools (e.g., HubSpot) is a bonus.
• Interest in startups, digital marketplaces, or the parenting industry is an advantage.

What You’ll Gain

• Hands-on experience in B2B sales, partnerships, and business development within a growing startup environment.
• Direct mentorship from the founder, with opportunities to shape real business strategies.
• Exposure to industry leaders in the parenting, lifestyle, and baby products sectors.
• Build a tangible portfolio of partner accounts, sales materials, and project deliverables.
• Opportunity to convert to a full-time role or receive a strong LinkedIn recommendation for future career advancement.
• A front-row seat to the early-stage startup journey — with real responsibilities and real impact.