Changi Travel Services – Digital Content Intern

Company
Changi Travel Services
changirecommends.com.sg
Designation
Digital Content Intern
Date Listed
30 May 2023
Job Type
Entry Level / Junior Executive
Intern/TS
Job Period
From Aug 2023, For At Least 3 Months
Profession
Marketing / Public Relations
Industry
Others
Location Name
Airport Boulevard, Singapore
Address
Airport Blvd., Singapore
Map
Allowance / Remuneration
$800 - 1,000 monthly
Company Profile

Changi Travel Services 

Headquartered in Singapore with operations across South East Asia+, with the aim of redefining travel experiences to fulfil every need of the contemporary travellers, be it for business or leisure, innovation is part of our DNA, with an ever expanding business presence in the region.

In addition to online e-commerce platforms previously focused on savvy travellers, we have recently expanded into B2B and B2C e-commerce with products and services to meet every consumer’s basic needs and more. As consumers begin to feel more comfortable with online purchases of their needs, businesses must put more focus on having a digital presence, especially in moments of crisis like a global pandemic. Our business is therefore in for an exciting time, adjusting to this new normal.

Become part of this exciting transformation, join us to build your career and make a difference in delivering quality service and outstanding  guest experiences to wow every customer. 

As we continue to grow and fulfill our commitment to enhance the lives of our customers, we expect the same commitment of excellence and service from our team  in making this ambition a reality.

We continually seek for passionate and spirited individuals to join us on this journey, chart our destiny with digital transformation. We are creating new roles and expanding the skill sets of existing roles to respond to the demands of a digital economy, constantly on a quest  for the right talent with passion to add value to the lives of everyone we touch.

This journey is not exclusive to just customers but an offering to our growing family as well. We want people who have an appetite for a digital adventure and achieve your full potential with us.

We hope to see you thrive with your career aspirations and encourage you to expand your reach by providing opportunities for constant growth with excellent performance.

In line with our aim to expand and grow to be the best in the business, the time to join us is now!

Job Description
  • Support and execute all marketing activities to meet business goals including advertising and promotional activities: traditional, in-store, online, direct, and local marketing activities.
  • Execute all web, SEO/SEM, email, social media, and advertising campaigns and review execution.
  • Set up campaigns and ads to optimize for various KPIs (conversions, awareness, traffic...) across multiple paid channels.
  • Effectively optimize targeting and segmentation as well as the allocations of budgets across multiple paid channels in order to generate cost-effective actions and conversions.
  • Social Media initiatives: create social media calendars, post on social media platforms, enhance the reach and optimize.
  • Update and maintain ecommerce website.
  • Liaise with the design team to share a brief on the campaigns.
  • Analyze and report performance for the website across all the channels.
  • Conduct post-campaign reporting and analysis to deliver reports on the performance of marketing and ecommerce campaigns.
  • Able to make data-driven recommendations for optimization and to improve effectiveness in all marketing paid channels.
  • Monitor competitors' activities and get insights. Stay up to date with digital media technologies and the latest trends
  • Drive ecommerce business growth by analyzing trends/ opportunities, executing, and implementing tactical programs that leverage those trends/ opportunities
  • Enhance ecommerce customer experience. This includes the development of customer retention and loyalty programs.
This position is already closed and no longer available.  You may like to view the other latest internships here.

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