Affyn Pte Ltd – Marketing Analytics Internship

Marketing Analytics Internship (Min 3 Months)

As our Marketing Analytics Intern, you will play an integral role in building analytics excellence, understanding our markets and target audiences, and providing data insights for the business. You will develop hands-on experience in data analytics, and at the same time build your leadership and presentation skills. 

Some of the Responsibilities & Learning Opportunities:

• Conduct market research on key competition information and data
• Perform analysis, distil and present insights and recommendations to the team to support marketing and business decisions.
• Prepare, analyse and report the metrics across different paid digital marketing campaigns across multi-digital channels and devices
• Develop and design the reporting dashboard
• Set up conversion, pixel, and event tracking on the website, landing page, and across various digital platforms
• Develop and prepare Predictive models to assist decision making 
• Identify digital marketing-related problems and opportunities through quantitative and qualitative data analysis

Requirements:

• Strong interest in Web 3, Blockchain and/or Games 
• Highly analytical, detail-oriented with a keen eye for data and problem-solving skillsets
• Proficiency in Python and SQL required 
• Some Experience in Google Analytics (or other web analytic tools) and data visualization tools (e.g. Power BI, Tableau) 
• Some experience in A/B testing
• Analyse first-party data to identify trends and insights on marketing performance and customer behaviour

An internship duration of more than 3 months is strongly preferred.