About World Wide Fund for Nature, Singapore (WWF)
WWF Singapore is a Singapore-registered charity, founded by WWF International - the global conservation organization. WWF Singapore works with corporate partners in Singapore for best practices in natural resource management, engages in communications and outreach to raise awareness of critical environmental issues and collaborates with WWF offices in the region to jointly campaign as well as raise funds for important conservation programmes. The WWF Singapore office also provides a hub for the regional staff of WWF and supports WWF's operational functions. It works with government, business, other NGOs and the local Singapore community to spearhead efforts in building the region’s expertise in planning and managing natural resources wisely.
Major Functions
To support the Digital Marketing & Fundraising team to plan and execute digital fundraising campaigns. Support other individual fundraising units when necessary, such as marketing or data.
Reporting to the Digital Marketing Manager, assist in website maintenance, support in development of digital solutions, webpage, web copywriting and content and reporting.
Brainstorm, co-conceptualise and assist in the development and execution of digital marketing lead gen campaigns & social media content creation to promote lead gen campaigns.
Assist to design and develop layouts of communications, eDMs, banners, social media ads, website design, mobile and videos.
Assist in weekly reporting and analysis on lead gen activities/ campaign, SEM keywords and website traffic (eshop, protector, collaboration sites), TM leads conversion report and to-date budget.
Assist in project management and work with digital agency and various marketing teams across ensure assigned tasks are delivered on time.
Support on digital marketing and administrative tasks.
Proactively suggest improvements to campaign, a/b testing and optimize content on the fundraising platforms.
Skills Profile
· Knowledge of Photoshop
· Basic knowledge of digital tools, google analytics, facebook business manager, CMS and html.
· Passionate and knowledgeable about environmental issues will be a bonus
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