Wellesta Healthcare (Singapore) Pte. Ltd. – Marketing Executive – DTC, Singapore

Roles & Responsibilities:

• Assist and support in the strategic development and execution of marketing plans and tactics for Direct to Consumer (DTC) products to drive market penetration and accelerate profitable sales growth
• Drive brand awareness and adaptation via multi-channel marketing, including healthcare professionals, consumer and shopper activations.
• Development of marketing programs and lead flawless program execution on all relevant touch points including pharmacy channels
• Assist in business development projects including identify portfolio strategy, business case development and sales projection
• Support product launches, marketing campaigns, tactical promotions, and on-ground events
• Partner with cross-functional teams to deliver marketing objectives, partner with agency on brand campaigns, media planning, and content/asset development
• Track and analyse key brand performance metrics and follow up with actionable next steps
• Manage assigned projects and tasks, ensure timely and quality delivery
• Assist in A&P monitoring and brand-related ad-hoc tasks as needed

Requirements:

• MBA graduate from reputable university
• Good communications/marketing background.
• Marketing experiences in pharmaceutical industry would be an advantage
• Keen interest in the pharmaceutical industry

Remuneration:

• Up to $4000