The Finpal Society – Marketing Intern

The Opportunity:
– If you live and breathe the saying “content is king”, you’ve come to the right place. You love being creative and are always the one coming up with ideas, executing them to fruition.
- We’re looking for someone who loves writing, content creation and bonus points for designing, to bring our content strategy to the next level.
- If you’re looking to add colour to our company’s marketing team, join us!
What You'll Learn:
1. Strengthen your writing and content marketing skills (role related)
- You'll learn how to develop a strong content strategy to increase our company’s presence
- Learn to write elegantly and adopt our company’s stylistic guidelines
- Grow our company’s audience on the blog
2. Develop your problem-solving skills and be a team player (Personal growth)
- You’ll have the opportunity to create data-driven content marketing initiatives
- As you’ll be collaborating closely with designs and other writers to improve the blog, you’d learn to be a better team player.
3. Learn the latest industry trends and technologies (Industry related)
- By working in our company, you’ll be exposed to the latest industry trends.
- You’ll also get the opportunity to work with other influencers in the industry
1. Develop a content strategy and craft content
- Responsible for crafting content strategy, and executing the strategy
- Drive traffic, engagement and garner leads for our company
- Create content that upholds our brand image, tone of voice and stylistic guidelines
2. Manage and optimize performance of content strategy
- Manage editorial calendar and workflows
- Distribute content on social media platforms
- Measure and optimize the performance of content marketing efforts
3. Collaborate closely with internal teams
- Collaborate closely with designers, product marketers, sales professionals and other content marketers to publish content
Skills Required:
- Experience in creating content for the web and growing an audience
- Proficiency in designing softwares such as Indesign, Illustrator & Photoshop
- Ability to write persuasively and communicate your ideas to the reader
- Proficiency in web analytics and SEO to generate traffic and nurture leads
- Diploma or Bachelor Degree in Marketing, Journalism, Communications or relevant field
What we’re looking for in you:
- Desire to learn new content marketing strategies and tactics
- Able to work independently and effectively in a team
- Be open to receiving constructive feedback
- Strong attention to detail, analytical and love solving problems
- Good verbal and written communication skills
- Ability to work in a fast-paced environment
- Excellent time and project management skills