Snaphunt – SEO Specialist

• Drive growth for a well-backed ecommerce startup
• Work alongside a team of diverse experience and expertise
• Embark on a steep learning curve

Our client is an Ecommerce startup that is taking the headache of merchandising, logistics and sourcing the best products from digitally native sellers in the beauty industry. With increasing demand from neighbouring countries, they are expanding their team and looking for passionate individuals to join them!

The Job

You will be responsible for :

• Developing digital marketing programs including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Identifying areas for on-site improvements in site structure, internal linking, page code, and content and uncovering new opportunities for growth
• Optimising SEM for paid marketing campaigns (Facebook Ad, Instagram etc.) and improving SEO for all websites to grow organic traffic & new customers
• Analysing the results and effectiveness of campaigns to deliver actionable insights and generating monthly reports on the digital marketing portfolio.
• Identifying trends and insights, and optimising spend and performance based on the insights
• Working with other stakeholders to optimise the conversion funnel for specific traffic sources, campaigns, user segments etc.

The Profile

• You have at least 2 years of experience in an SEO/SEM role within the E-Commerce industry.
• You keep abreast of latest trends and best practices in search engine marketing
• You possess in-depth experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite) and website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
• You have experience generating SEM reports and advanced proficiency with technical, on-page, and off-page SEO.
• You possess strong analytical skills and are able to spot trends and insights
• You enjoy finding creative solutions to problems
• You are highly goal-driven and work well in fast-paced environments
• You enjoy finding creative solutions to problems

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