Snaphunt Pte Ltd – Content Marketing Specialist

• Join an AI/ML based FinTech startup and work within a huge, growing industry of Financial Digital Transformation.
• Fast track career growth while enjoying lots of ownership and autonomy in your work.

The Job

Your responsibilities will include: 

• Developing and executing a results-driven, multi-platform communications strategy and plan in line with corporate and brand direction to drive traffic, engagement, leads, sales and customer retention.
• Being customer-obsessed and ‘in the know’ for how to best reach and communicate with our key customer segments; Food & Beverage, Hospitality and Accounting SMEs. 
• Developing and managing successful digital marketing activities, including creating and automating campaigns for EDM, copywriting for our blog, developing a content stream for social media and more. 
• Executing digital marketing, social media and channel partnerships to grow our audience and organic traffic and supporting users through the funnel with engaging content. 
• Aligning closely with product and customer success teams to keep your finger on the pulse of our users’ pain points, and develop a framework to engage with them.
• Tracking effectiveness of various campaigns and course-correcting using a data-driven approach.
• Generating engaging content for thought leadership pieces, websites, social platforms and marketing collateral.

Ideal Candidate

Skills Required:

• You have 2+ years of experience (including internships) in B2B (or SaaS) copywriting or content marketing.
• You’re comfortable with the tools required for running the campaigns and writing content. 
• You have experience creating and launching creative campaigns with a track record of ROI.
• You’re passionate about improving ways of working for our users and making real-time data accessible to everyday businesses. 
• You are hungry for growth - the kind we measure and the kind that propels you forward as our company grows. 
• Prior content design or web design experience a plus.
• Prior experience in B2B organic social media is a plus.

Ref: C4U6IS3B2Q