Relay Room Pte Ltd – Social Media & Content Intern (Miracle Homes)

About Miracle Homes

Miracle Homes is a Singapore-based real-estate brand built on heart, storytelling, and purpose. We believe every home holds a story — and our mission is to help families move into their next chapter with confidence and grace.

Founded by realtor & creator Sarah X. Miracle, our ecosystem reaches more than 270 k+ followers across YouTube, Instagram, and TikTok. From heartfelt home tours to insights that empower, we create content that connects people to the deeper meaning of home.

The Role (Why You’ll Love It)

You’ll help shape the next chapter of Miracle Homes’ digital growth — crafting content that connects, inspires, and converts. You’ll also be a key part of launching our new XHS (小红书) channel, helping us express our brand through authentic, visually engaging stories.

This is not a “just-post-and-go” internship — it’s for those who live and breathe social media, who see storytelling as an art form, and who want to grow into a thoughtful creator with strategy and soul.

What You’ll Do

• Plan, shoot & edit short-form videos (Reels, TikToks, Shorts) and IG stories
• Manage and schedule content calendars across Miracle Homes’ platforms
• Help launch and grow our XHS account — from setup and tone to posting rhythm
• Turn real-estate and lifestyle moments into scroll-stopping, story-driven content
• Repurpose content across platforms (captioning, trimming, formatting)
• Track what works (watch time, saves, CTR) and share weekly insights
• Spot emerging trends and bring fresh creative ideas to the table
• Support community-style engagement — DMs, comments, and UGC outreach

You Might Be a Fit If You…

• Breathe social — you understand hooks, pacing, and what keeps viewers watching
• Edit confidently with CapCut or Premiere Pro (CapCut is perfect)
• Have a strong eye for framing, light, and aesthetic detail
• Are proactive, curious, and thrive in a fast-moving creative environment
• Bonus: you’re comfortable on camera and tuned in to both local & global trends

What You’ll Learn (Real Skills, Real Portfolio)

• The growth loop: ideate → produce → publish → analyse → iterate
• Multi-platform storytelling: how to grow an audience across IG, TikTok and XHS
• Brand storytelling that sells — without feeling like an ad
• How a founder-led brand operates at the intersection of real estate, media, and meaning

Details

Location: Singapore (able to travel for on-site shoots or team meetings)

Commitment: Full-Time Internship

Duration: Minimum 6 months, with potential to convert to a permanent role