Pokka Pte Ltd – Marketing Intern

Company
Pokka Pte Ltd
pokka.com.sg
Designation
Marketing Intern
Date Listed
20 Mar 2024
Job Type
Entry Level / Junior Executive
Intern/TS
Job Period
Flexible Start, For At Least 3 Months
Profession
Marketing / Public Relations
Industry
Wholesale Trade
Location Name
Jurong East, Singapore
Work from Home
Address
Jurong East, Singapore
Map
Allowance / Remuneration
$800 - 1,000 monthly
Company Profile

Established in 1977 by parent company Pokka Sapporo Food & Beverage Limited (previously known as Pokka Corporation Japan), Pokka is a leading food and beverage group in Singapore and the Asia Pacific. The company manufactures and markets a wide range of beverages under the reputed brand name "Pokka" and also owns and operates restaurant chains, serving varied culinary delights.

POKKA's beverage manufacturing processes have been awarded several accreditations. These include the ISO 9001:2000, ISO 22000:2005, Hazard Analysis and Critical Control Point (HACCP), and British Retail Consortium (BRC) Global Standard Food certifications. In addition, POKKA was awarded the AVA Gold Award, a recognition for food safety excellence.

Job Description

We are looking for an individual to support the Coffee & Performance Team in planning and executing Marketing activities.


What the Intern will be doing:

1. Marketing Communications

  • Jointly develop brand campaigns, marketing activities, and trade promotions for the assigned categories
  • Liaise, align, and coordinate with both internal and external stakeholders to ensure the smooth execution of campaigns
  • Provide support for campaigns and new product launches and follow-through with high accuracy
  • Prepare, monitor, and present accurate and timely campaign progress and post-mortem report and analysis to measure campaign effectiveness, and derive key learning for business growth and decision-making
  • Monitor competitors’ activities and current market trends
  • Preparation of sales reports and business reviews for both internal and external stakeholders
  • Perform any other tasks and projects assigned 

2. Market Intelligence

  • Gather and monitor market and consumer trends and competitive information
  • Conduct on-ground market visits to trade channels to understand consumers’ buying behaviors and upcoming product trends

What we are looking for:

  • Undergraduates majoring in Marketing, Business Administration, or a related discipline
  • Able to commit full-time for a period of minimum 3 months or more
  • A strong passion for the Fast-Moving Consumer Goods (FMCG) industry, as well as the beverage industry
  • Possess strong analytical skills, good interpersonal, communication and writing skills
  • Has an eye for details and aesthetics
  • Strong organizational and multi-tasking skills, with an ability to prioritize time-sensitive tasks
  • A motivated team player who is creative, meticulous, resourceful, and can work independently
  • Proficient in the English language, Mandarin will be a plus (To liaise with Mandarin-speaking associates)

 

Have what it takes? Apply as our Marketing Intern now!

Application Instructions

Related Company Review:

Pokka
www.pokka.com.sg
Type: Food & Beverage Manufacturing / Manufacturing
3.0
Good Benefits
Pros: The company has good benefits.
Cons: Loads of job to do.
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