Pernod Ricard is the No.2 company worldwide in Wines & Spirits with consolidated Sales of € 8,987 million in FY18.
Created in 1975 by the merger of Ricard and Pernod, the Group has undergone sustained development, based on both organic growth and acquisitions: Seagram (2001), Allied Domecq (2005), and Vin&Sprit (2008).
Pernod Ricard holds one of the most prestigious brand portfolios in the industry: Absolut Vodka, Ricard pastis, Ballantine’s, Chivas Regal, Royal Salute, and The Glenlivet Scotch whiskies, Jameson Irish whiskey, Martell cognac, Havana Club rum, Beefeater gin, Malibu liqueur, Mumm and Perrier- Jouët champagnes, as well Jacob’s Creek, Brancott Estate, Campo Viejo, and Kenwood wines.
Pernod Ricard employs a workforce of around 18,900 people and operates through a decentralized organization, with 6 “Brand Companies” and 86 “Market Companies” established on each key market.
Pernod Ricard is strongly committed to a sustainable development policy and encourages responsible consumption.
Pernod Ricard’s strategy and ambition are based on 3 key values guiding its expansion: entrepreneurial spirit, mutual trust, and a strong sense of ethics.
- Provide all the needed information on promoted products and services
- Assist customers in finding the suitable product they are looking for
- Provide advice and guidance on product selection to customers
- Build lasting relationships with customers by contacting them to follow up on purchases, suggest purchase options and invite them to upcoming events
- Consistently seek new product knowledge to act as an expert for the customer
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