There’s never been a more exciting time to be at McCormick & Company, Asia Pacific. A respected global leader in flavor with more than 11,000 employees worldwide and facilities in 27 countries, McCormick produces, market and distribute spices, seasoning mixes, condiments and other flavourful products to the entire food industry. A relentless focus on growth, performance and people continues to drive strategy and success.
Our new Asia Pacific Headquarters and Technical Innovation Center in Biopolis, Singapore and a new manufacturing facility in Thailand will support our ambitious plans for the region. With our strong footprint, winning brands and the power of our people - we're a region on the rise.
Responsibilities
In this newly created position, the candidate will support the team to identify and evaluate strategies for our industrial and food service business with actionable data-driven insights, collaborate with our Product Development & Culinary team to translate the insights into tangible food concepts and execute the strategies in line with marketing and sales strategies to win profitable sales across our business and drive McCormick’s status as a category leader. He/She will be responsible for the following:
Provide brand and digital support to regional marketing projects – APZ quarterly newsletter, website revamp, content management tool, Flavour Forecast.
Scope market opportunities, matching McCormick's strengths to develop strategic roadmap and portfolio for APZ for the next 5 years (2020-2024).
Support and manage marketing research & analytics efforts with external and internal resources to develop and share actionable data-driven insights across region and drive the integration of the insights into cohesive strategies with our cross-functional teams;
Continuously evaluate and validate new food trend opportunities to drive front-end innovations with our Product Development & Culinary team that will delight our customers and enhance customer intimacy;
Plan and execute special projects to support APZ priorities and growth ambitions.
Candidate Requirements
Preferably undergraduate (final year) Bachelor’s Degree in Business/ Commerce and or Marketing/ Analytics
Direct (internship) experience in developing and implementing digital strategies and content development, consumer products marketing experience within the FMCG industry (preferrably food) preferred
Ability to effectively communicate and influence through strong relationships, networking, stakeholder management, and cross-team collaboration.
Solid undestanding of Marketing concepts and processes, industry sector, retail and competitive landscape and impact of macro and consumer trends
Related Job Searches:
- Company:
McCormick Ingredients (SEA) Pte Ltd - Designation:
Intern - Marketing and Insights - Profession:
Marketing / Public Relations - Industry:
Others - Location:
Queenstown