Always wanted to experience and immerse in the entrepreneurial spirit and buzz of a startup? LOOQAL, an online marketplace for contemporary modestwear and natural, clean, halal beauty is hiring!
Join us and be part of the pioneering team in a company that values diversity, inclusivity and creative thinking seeking to nurture and support a larger community of enabled, empowered and conscious women.
The role is ideal for someone who has a passion for storytelling and community building through various social platforms, creating engaging content, is highly creative with an eye for design and detail, and has a pulse on the latest trending topics.
You will create engaging articles, social posts, design and execute social content, as well as schedule and manage content across various social media and the website. You have a good eye for and are up to date with fashion and beauty influencers locally and globally.
Key Roles and Responsibilities
- Create, execute and publish social branding content on our channels with a shareable factor, and drive community engagement across our major social channels (IG, FB, Twitter, Pinterest, LinkedIn, Community)
- Social media copywriting by crafting social captions and copy for brand posts that is not only true to each brand’ s voice, story and values, but also connects and resonates with our audience
- Produce captivating social media videos
- Data analysis and research for content planning
- Post project reporting and result analysis
- Develop and execute variations of the same content – distribute and bring them to life across the website and numerous social channels
- Lead, build and manage community of brand advocates
- Identify opportunities of engagement with the target audience; not limited to feed post messages, DMs, encouraging UGC, and customer service recovery and queries.
- Manage and respond to product reviews and comments
- Baseline tracking of social media growth and top-line metrics – deriving learnings from analytics and optimising content accordingly
- Track the performance of our social media engagements to increase our followers and improve our engagement rates.
- Monitor social media platforms for trending news, ideas and feedback.
- Coordinate with social media influencers and managing deliverables and timelines.
Skills and Qualifications
- Qualified/ experienced in marketing, communications, a creative discipline or related field
- Digital native with ability to navigate various social media platforms and tools with ease and independently
- An understanding of how social media integrates with other marketing functions
- An understanding of content creation and what makes a piece of content exciting, engaging or share-worthy
- Experience in leading community management for a brand, a beauty/fashion brand would be a plus
- Strong communication skills and ability to share creative ideas
- Strong organisational skills to stay on top of posting schedules across all platforms
- Outstanding multitasking abilities, ability to manage several tasks or projects concurrently.
- A engaging writer with impeccable grammar and proofreading skills
- Ability to inject personality into written content
- A self-starter who is skilled at how to engage with people and build a welcoming community atmosphere
- A keen interest in fashion and beauty is a plus
- Experience with major social media platforms including Instagram, Facebook, and TikTok/YouTube. (Share portfolio)
- Knowledge and Experience with photography and image/video editing software, Photoshop, InDesign, Illustrator or Figma and apps for social media, and experience in content creation is a plus. (Share portfolio)
- Hardworking, dedicated and a fast learner
Related Job Searches:
- Company:
Looqal Pte Ltd - Designation:
Content Creation, Social Media and Community Marketer - Profession:
Marketing / Public Relations - Industry:
Creative / Media