Established in 2010, Knorex is a technology company that provides programmatic advertising products and technologies to advertising buyers worldwide. With its cross-channel marketing cloud platform, Knorex XPO enables ad buyers to self-serve and advertise real-time across the globe regardless of the media channels (social, search, OTT/CTV, video, web/mobile etc.), ad formats (display, native, search, social, video etc) and devices (desktop, laptop, smartphones and tablets) to deliver personalized marketing messages to the target audience in an automated way, powered by machine learning/AI. Underpinned by a multi-layered data-driven approach, XPO simplifies the execution and optimization of digital marketing. Knorex operates 7 offices across the US and APAC.
Responsibilities
- Work with marketing team to translate platform products, solutions and features into communicable pieces that is easily understood by prospects via written and verbal communication.
- Plan, devise marketing tactics and strategies for prospects based on the communication.
- Collaborate with product management and marketing communications to develop product positioning and messaging that resonate with our target buyer personas.
- Provide support in the launch of product releases and facilitation of cross-functional implementation of launches.
- Design and develop internal and external marketing collateral and work with various teams on implementing such materials.
- Assist with reporting and performance analysis of the outcome of the communication efforts;
- Recommend tools, technologies and processes that will scale marketing efforts and lead to impactful growth hacks.
- Conduct competitive analysis of industry and keep track of upcoming/existing competitors and their offering.
- Keep abreast with the emerging trends and technologies in the digital marketing.
Requirements
- Strong written communication skill; able to write well with strong command of English.
- Passionate about digital marketing and has a good understanding/appreciation of the Web, technology, media and advertising field.
- Comfortable with numbers/metrics and displays strong analytical skills.
- Has exceptional interpersonal and communication skills.
- Strong attention to details.
- Self-starter, takes initiative and is able to prioritize and handle multiple tasks allocated.
- Able to work under pressure in a dynamic, ever-changing priorities and fast-paced environment.
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- Company:
Knorex Pte Ltd - Designation:
Marketing Intern - Profession:
Marketing / Public Relations - Industry:
Artificial Intelligence / Smart Automation