Kimberly-Clark and its well-known global brands are an indispensable part of life for people in more than 150 countries. Every day, 1.3 billion people - nearly a quarter of the world's population - trust K-C brands and the solutions they provide to enhance their health, hygiene, and well-being. With brands such as Kleenex, Scott, Huggies, Pull-Ups, Kotex, and Depend, Kimberly-Clark holds No.1 or No. 2 share positions in more than 80 countries. With a 135-year history of innovation, we believe in recruiting the best people and putting them in the right jobs so that they can do their best work. If original thinking and a passion to win inspire you, come Unleash Your Power at Kimberly-Clark.
1. Huggies Website - Maintain and optimize newly migrated website platform.
- Manage/follow through on recent new website content migration on new platform.
- Project Management by working with Kimberly-Clark Digital Services team and Marketing to establish and roll out new projects onto website including User Acceptance Test.
- Review, enhance user journey and integrate website with Huggies Club's ongoing initiatives.
- Collaborate with 3rd party agency, optimise existing content, adapt from countries and localize content according the objectives of the brand.
- Deliver website's KPI metrics tied to Huggies Customer Relationship Program.
2. Huggies Club – Customer Relationship Management ( CRM Program )
- Roll out and ownership of at least one CRM program/ initiative with Huggies Club.
3. Driving Huggies advocacy program via Ratings & Review (R&R ) Digital programs
- Review all consumer touch points for opportunity to garner R & R.
- Enhance on current user experience including reviewing syndication work with partners.
- Introduce process and regularize key touch points ( Huggies Club, Website, e-commerce ) with consumers to capture R&R. Implement programs to garner regular R & R.
4. Huggies Sampling Initiatives
- Participate in Huggies Sampling strategy to acquire new moms and babies.
- Implementation of programs including participating in digital media buying process.
- Create and manage Huggies sample packs including managing planning, operations and distribution of packs digital and on-ground.
5. Administration and Operations - Part of Baby Care Team member
- Support Huggies on operations including supporting product development projects.
- Digital Social content : Participate with digital agency on overall content
- Ad-hoc administrative support.
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Kimberly-Clark Singapore - Designation:
Marketing Intern (Baby and Child Care) - Profession:
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