Kids 21 Pte Ltd – Marketing & Social Media Intern

Kids Space is a one-stop destination where childhood magic thrives and families bond. 

Thoughtfully designed for discovery, the space brings together immersive play zones, a rich curriculum of creative classes, holiday camps, art workshops, parties, and community events – all under one roof. 

Whether your little one is taking their very first classes or growing into a curious explorer, every visit invites them to play freely, create boldly, and make new friends while building confidence, connection, and joyful memories. 

Come for a single day or make us part of your weekly rhythm; with family-friendly dining right alongside the play, parents are just as at home here as their children. Kids Space is a vibrant hub where curiosity comes alive, imagination runs wild, and meaningful friendships blossom every day.

Job Summary

We are looking for a creative and energetic Content & Marketing Intern who loves social media, fashion and working with children. You will help create fun and engaging content for Kids21 and Kids Space across Instagram and TikTok. This is a hands-on role for someone who enjoys filming, editing videos and capturing authentic moments with children and families.

Job Responsibilities

• Create content for Instagram, TikTok and other digital channels
• Film short-form videos using a mobile phone
• Edit Reels and TikTok videos using CapCut or similar applications
• Take simple photographs of products, stores, events and activities
• Help plan and maintain the social media content calendar
• Write simple captions and prepare posts for approval
• Support content shoots, product launches and marketing campaigns
• Assist at Kids21 and Kids Space events and capture content on-site
• Coordinate products, outfits, props and locations for shoots
• Organise content files and keep track of outstanding deliverables
• Support social media, EDMs and other day-to-day marketing activities
• Monitor social media trends and suggest ideas relevant to Kids21/KidsSpace

Job Requirements:

• Comfortable using Instagram and TikTok
• Able to shoot and edit engaging short-form videos
• Familiar with CapCut, Canva or similar tools
• Creative, organised and proactive
• Strong command of spoken and written English
• Comfortable interacting with children and parents
• Enjoys working with children and capturing natural, playful moments
• Interested in children’s fashion, family lifestyle or retail
• Willing to travel between Kids21 stores and Kids Space for shoots and events
• Able to work independently and meet deadlines

Previous marketing experience is helpful but not essential. A good eye for content, a positive attitude and willingness to learn are more important.

Applicants should include links or examples of TikTok, Instagram Reels or other video content they have created.