Dermacurate (Singapore) Pte Ltd – Digital Marketing Executive

This position reports to the Chief Operating Officer and interfaces with operation managers and the business development team. The Digital Marketing Executive will work closely with the Chief Marketing Officer & the operations team to strategise marketing campaigns and execute the planned marketing efforts. This includes social media campaigns, traditional print media or other creative campaigns to improve brand awareness. DERMACURATE (SINGAPORE) PRIVATE LIMITED is a horizontal organization that is committed to an employee-orientated, high-performance culture that provides opportunities to learn and develop crucial 21st-century skillsets.

Specific Responsibilities

1. Development and implementation of marketing & public relations strategies to achieve brand position and revenue growth goals.

2. Leverage on Social Media, SEO & SEM strategies to strengthen brand influence & conversion.

3. Handle lead generation & follow-up campaigns

4. Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics

5. Where appropriate, Copywriting and designing marketing collaterals

Technical Skills and Competencies

1. Strategic planning: including developing SMART goals, objectives and processes

2. Critical thinking: identifying and evaluating opportunities to improve top-line

3. Storytelling and branding: communicate values through written and visual means

4. Project management: be able to take up projects independently, manage stakeholders ensure deliverables are achieved