Darsala is a French jewelry, bags and accessory brand based in Singapore, with production in France and Indonesia.
The company‘s products have been featured in French fashion magazines and we have been selected in 2018 to represent Singapore Story.
We are looking for passionate and curious interns who can contribute to Darsala’s growth. This is a unique opportunity for somebody that understands and has a strong interest in fashion, art, and design; somebody that wants to make his/her mark in a start-up environment and doesn’t mind ‘hands on’ tasks. This is a challenging internship where you will need to bring all your qualities and your best skills to the table.
[Resposibilities]
MARKETING
• Determine and execute all marketing and promotional activities
(Newsletter, Instagram / Facebook ad)
•Produce, organize, write, edit social media/digital content Inform the creative director on the latest news and trends in the accessories category: from new social media platforms, to the latest hash tags and the hottest influencer
• Develop a strategy and actions to increase weekly followers on Instagram
• Audit competitor brands: their product offer, content strategy, fan base growth etc.
• Research, analyse and report on trends / new marketing tools
• Optimize campaign performances (SEO, emails and web traffics based onthe findings of data analysis)
• Collect marketing performance data through Google Analytics, Google AdWords and Mail Chimp
• Analyse and report the sales trends (Google analytics, website analytics)
• Track and report all the new e-commerce tools to increase online sales
• Assist to make a lookbook and resize commercial photos
ADMIN
• Providesupport to the creative director
• Organize Privates sales and/or research specialize websites to sell extra stock (past collection)
• Manage and keep the stock up to date and determine the needs
• Send and follow up with stylists and press with upcoming news and new collections (look books)
• Manage product orders and shipments
• Liaise with sales showroom to coordinate product shipments and returns.
• Ensure website content (visuals, texts, stock) is constantly updated
• Customer Relationship Management – follow up with customers and advise customers with their questions
[Requirements]
•You are available at a minimum of 3 days per week
• You are a current Poly/University students who studies communications, marketing, business,
fashion or other relevant disciplines
• You are fluent in English and possess strong oral and written communication
• You love social media and know Instagram, Facebook Pro inside out.
• You have excellent computer skills: Word, Excel, Powerpoint, Adobe Photoshop
• You possess strong analytical skills, highly detailed-oriented
• You are accountable and organized with the ability to handle a multitude of projects.
• You are flexible, determined and an excellent team player.
• You have knowledge of the accessories / jewelry category
• You have a strong interest in start-up business development
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