Changi Travel Services – PR & Social Media Intern

Key Job Responsibilities

Social Media Management

• Work closely with internal stakeholders and external vendors to maintain a Content Calendar
• Develop and implement Social Media Strategies (tactics and contents), ensuring its effectiveness and alignment with the brand's direction.
• Responsible for creation and curation of content on the relevant social media platforms and other day-to-day activities.
• Optimize Social Media Channels to increase follower base, drive engagements and traffic to website.

Public Relations & KOL Marketing

• Identify and work with a network of KOLs.
• Identify trends and conceptualize creative campaign ideas to engage KOLs.
• Assist in media monitoring, logistical matters, post-campaign evaluation and regular report production.

Others

• General market research to boost brand competitiveness and relevancy.
• Perform any other duties as assigned.
• Support and facilitate the development and implementation of all PR & Social Media duties

Minimum Job Requirements

• A Degree in Media & Communication, Public Relations or related field.
• At least 1 year working experience in relevant field. Prior experience working with KOLs and/or Social Media management will be preferred.
• Well acquainted with social media platforms, social content marketing and the PR/KOL marketing function.
• Good time management skills and the ability to manage multiple priorities are critical.
• Capable of working in a fast-paced environment.
• Proficiency in English, with a strong copy vetting and writing skills.
• Have a good eye for social media visuals and a proactive self-starter.
• Team Player with a positive learning attitude and pleasant disposition with excellent interpersonal skills.