BSH Home Appliances Pte Ltd – Service Marketing Intern

Company
BSH Home Appliances Pte Ltd
bshg.com
Designation
Service Marketing Intern
Date Listed
06 Mar 2024
Job Type
Entry Level / Junior Executive
Intern/TS
Job Period
Immediate Start, For At Least 5 Months
Profession
Marketing / Public Relations
Industry
Retail / eCommerce
Location Name
Singapore
Allowance / Remuneration
$700 - 1,200 monthly
Company Profile

BSH Home Appliances is one of the world's leading home appliance companies and the largest home appliance manufacturer in Europe. With an extensive portfolio of 11 brands, BSH manufactures appliances for a wide range of consumer needs. Alongside the global brands Bosch, Siemens, Gaggenau and Neff, the brand portfolio includes the local hero brands Thermador, Balay, Coldex, Constructa, Pitsos and Profilo, as well as the Junker label. Leading the way all over the world.

Founded in Germany in 1967 as a joint venture of Robert Bosch GmbH (Stuttgart) and Siemens AG (Munich), BSH has been 100% owned by the Bosch Group since January 2015.

We have grown enormously in our over 50-year history. From our roots as a German exporter, we’ve evolved to become one of the world's leading home appliance manufacturers with 39 factories worldwide. Our product portfolio ranges from large home appliances – such as cooktops, ovens, extractor hoods, dishwashers, washers, dryers, fridges, and freezers – to small home appliances, such as vacuum cleaners, espresso machines as well as small kitchen appliances.

Our employees are the basis for our success.

Job Description

1. Promotion & Campaigns

  • Develop and drive promotion plans, increase conversion rate & CTA for customer service products and services
  • Develop creatives for thematic and always on service marketing campaigns and strategies for both online and offline
  • Digital marketing – media ads, SEO, keyword analytics, YouTube optimization
  • Create engaging media content
  • Plan storyboard & coordinate photo/video shooting
  • POSM design and production, coordinating with supplier and agency

2. Website and marketplace management

  • Assist in copywriting, content development and maintenance of online store and marketplaces
  • Analyze on website traffic, CTR and purchase funnel to ensure site is optimized
  • Assist in improvement plans and implementation of new features

3. Support at Service Shop

  • To support front line duties at service shop, attending to walk-in customers on purchase, sales enquiries and redemption
  • Assist in organizing events to drive awareness and traffic to service shop
  • Administration of new program sign-ups and maintaining of database

 

  • Pursuing a Degree or Diploma in Marketing / Business admin / Mass communications / Visual communications.
  • No experience required.
  • 5 days work week
  • Annual leave entitlement
This position is already closed and no longer available.  You may like to view the other latest internships here.

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