A Jewellery Company – SEO Content Writer

Responsibilities:

• Write articles/guides/blogs for our website.
• Be well-versed in Google Search Console, Google Analytics, Google Keyword Planner, Ubersuggest and other SEO tools.
• Learn fundamental SEO strategies like keyword research, link acquisition, and on-site optimization.
• Be accountable for updating on-page SEO elements such as meta descriptions, title tags, and heading tags.
• Assist to manage and oversee website(s) including product uploads and website development.
• Analyze and review data from SEO tools to improve overall SEO performance and identify areas of opportunity to maximise conversion rates, on our e-commerce platforms.
• Evaluate campaign effectiveness and provide recommendations for constant improvements.
• Any other duties as assigned by your superiors.

Requirements:

• High proficiency in verbal and written English
• Experience in writing
• Diploma in Marketing, Mass Communications, Business or other related fields
  • Excellent communication and interpersonal skills
• Strong project management skills
• Proficient with Google Workspace tools (Docs, Sheets, Slides, Drive etc.)
• Dedication and demonstrated interest in SEO and digital marketing
  • Growth-oriented mindset, taking initiative and ownership of their work
• Passionate about the fine jewellery industry
• Basic knowledge of HTML and any digital marketing platform is a plus
• Experience/Skills in product photography and social media managing is a plus