WWF - World Wide Fund for Nature
WWF is an independent conservation organization, with over 35 million followers and a global network active through local leadership in over 100 countries. Our mission is to stop the degradation of the planet's natural environment and to build a future in which people live in harmony with nature, by conserving the world's biological diversity, ensuring that the use of renewable natural resources is sustainable, and promoting the reduction of pollution and wasteful consumption. Find out more at panda.org.
WWF has teams of experts working to protect the natural resources that sustain and inspire us.
Together, we are creating a world where people live in harmony with nature. Join us. Because together, anything is possible.
WWF's Earth Hour
Starting as a symbolic lights-out campaign in Sydney (Australia) in 2007, WWF’s Earth Hour has grown to become the world’s largest grassroots movement for the environment, mobilizing millions to take action in over 190 countries and territories. It is an hour that unites the world. It empowers and inspires anyone to take part and harnesses the power of the crowd to create positive environmental impact.
Now going into its seventeenth year, Earth Hour continues to shine a light on climate change and nature loss - the two biggest environmental issues facing our planet today. The time for action has never been more critical. Earth Hour 2023 will encourage people around the world to switch off and speak up for nature - to stand in solitary for our one home.
Learn more at earthhour.org.
Internship Opportunity: Ever wondered what it feels like to be part of the biggest environmental movement on the planet? WWF International is seeking passionate and committed individuals to support our global team with the role based in Singapore. We are looking for candidates to work in brand and campaign development, community engagement, digital communications and design work across a wide variety of mediums. The opportunities are open to both students and young professionals, and the term of the internship is at least 4 months up to 6 months, starting January 2023.
What we are looking for:
Passion, enthusiasm and willingness to learn
Ability to work independently and with a team in a fast paced environment - big Zoom calls don’t intimidate you!
Proactive personality with positive working attitude
Interest in environmental, climate change and/or sustainability issues - bonus points if Greta Thunberg is your hero!
Depending on the length of arranged working hours, a stipend will be remunerated for the internship. Also, upon completion of this internship, you have the opportunity to request for a letter of recommendation based on your performance during the interns
Major Functions:
This role is part of the Digital team at WWF International Communications and Marketing Division based in Singapore, reporting to the Global Social Media & Digital Communications Specialists. The role is also part of the cross-functional Earth Hour global team.
Be part of a dynamic and diverse team - where the primary role is to assist in the up-keep and management of WWF’s digital channels - including campaign activity for Earth Hour over a six-month period - focusing primarily on WWF and Earth Hour’s global website, blogs, and email newsletters.
The role will also involve managing the Earth Hour social media channels and online communities on a day to day basis. This includes, creating a posting calendar, assuring content is optimised for individual channels and assessing audience and community response to the content apart from constantly driving and finding opportunities to increase reach, engagement, and impact.
Major Duties and Responsibilities:
Channel Updates:
Creation of a content calendar and executing the timely release of posts
Creation of plan for On-The-Night Earth Hour updates
Regularly update banners and headers
Support in WWF and Earth Hour e-newsletter production
Firm grasp over trends on TikTok, IG Reels and Twitch.
Audience Management: (Internal and External)
Identify potential influencers and recruit engaged members into a community of like minded people who are interested in nature
Identify content opportunities to grow our email newsletter subscriber list, including specific subsets of subscribers
Manage Facebook Groups: Earth Hour Champions and Team Earth
Harness the power of #WWFVoices and Earth Hour influencers to increase digital reach
Organize online/virtual engagement events for the community (eg. Facebook’s Watch Party’s, IGTV, Instagram Live etc.)
Required Skills and Competencies:
Experience working with social channels and communities
Tech savvy across multiple systems, definitely need to know your way around listening tools, insights and analytics for each channels.
Previous experience leading a social media channel strategy, or ready to take this challenge on
Analytical and problem-solving skills
Great with people and experience with managing influencers and stakeholder.
Excellent written and verbal communication skills.
Ability to build strong working relationships with colleagues and third-party/ partner providers
Good organizational and time management skills
This job description covers the main tasks. Other tasks may be assigned as necessary according to organisational needs.
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