VisionPal – Marketing & Communications Intern

At VisionPal, we are on the lookout for a dynamic Marketing Intern to join our team. This role is vital in supporting our app development team by crafting innovative go-to-market campaigns that captivate and engage our user base. As a Marketing Intern, you will be entrusted with the design, execution, and analysis of marketing strategies across various platforms and channels. This is a fantastic opportunity to contribute to VisionPal’s mission of becoming Singapore's go-to Eye Health App.

Roles & Responsibilities:

1. Collect both quantitative and qualitative data from marketing campaigns to gauge effectiveness.
2. Conduct market analysis and competitive research to stay ahead of industry trends.
3. Support the marketing team with daily administrative tasks to ensure smooth operations.
4. Assist in the development and implementation of promotional activities across various channels such as social media, direct mail, and web.
5. Prepare and fine-tune promotional presentations to effectively communicate campaign strategies and results.
6. Manage the distribution of marketing materials to target audiences.
7. Maintain and update the company database and customer relationship management (CRM) systems.
8. Assist in organizing and executing marketing events that promote brand visibility and engagement.

Requirements:

1. Strong desire to learn coupled with a professional drive.
2. Solid understanding of different marketing techniques.
3. Excellent verbal and written communication skills.
4. Proficiency in MS Office and Adobe Applications.
5. Experience with online marketing tools and platforms (e.g., Canva, CRM tools, Google Analytics, and Google Adwords).
6. A deep passion for the marketing industry and its best practices.