The Hour Glass is a leading specialty luxury watch retail group with 40boutiques in nine key cities throughout the Asia Pacific region. Since 1979,The Hour Glass has focused on pioneering the promotion and appreciation ofcontemporary horological culture, priding itself as one of the world’s foremostcultural retail enterprises. Recognised by international publications such asMonocle, Wallpaper and Vanity Fair as one of the most influential specialityretailers in the world, The Hour Glass has been accorded ‘Best Watch Retail’honours by Tatler.
The Hour Glasshas achieved international acclaim for its approach towards redefiningspeciality watch retail, which includes the creation of thematic salons andplacing an emphasis on developing consumer-oriented cultural engagementplatforms to promote the values of authentic luxury. Two of its marquee retailprojects are L’Atelier, a boutique dedicated to expressing the patrimony oftraditional watchmaking, and Malmaison, one of the first multi-category luxury emporiumsin its field to merchandise a highly selective collection of watches, sartorialtailoring, fragrances and leather goods.
Visit www.thehourglass.com
Scope
- Assist in editorial content development by identifying a list of watch writers, liaising with these writers and developing editorial storyline as briefs.
- Classify articles within THG’s Watch Talk into the different genres and tag watches relevant to the article.
- Perform SEO-related activities including keywords landscaping, and tagging H1, H2, H3 headers and inserting title descriptions into WordPress site.
- Occasional photo-taking for stylized shots of watches layout with props.
- Be involved in developing content strategy for THG, deployable through social media, and website.
- Developing content partnerships with other media sites, fulfilled by syndicating their content on our website and vice-versa.
- Research and suggest key findings in competitive editorial benchmarking.
Pre-requisite
- BSc. Communications or a related major
- Past internship experience in digital marketing, content development or managing websites.
- Flare in writing and appreciates processes.
- Currently in 3rd or 4th year
- Experience on digital banners development, UXUI design, image editing software or photography will be considered favorably.
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The Hour Glass Limited - Designation:
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