- Date Listed
- 17 Jun 2021
- Experience Level
- Entry Level / Junior Executive
- Profession
- Customer Service / Communications
- Industry
- Others
- Job Period
- Flexible Start, For At Least 3 Months
- Location Name
- Singapore
- Company Profile
Hoffman Singapore, which opened in November 1996, was The Hoffman Agency’s first international office, and now serves as a base for client activities in South Asia, Southeast Asia and Australia. Our clientele covers a wide and diverse range of organizations — from public sector giants and special interest NGOs, large MNCs sitting pretty on the Fortune 500 list, mid-sized players and SMEs, all the way through to lean, hungry start-ups fighting hard to get there.
To meet the needs of our diverse client portfolio, we hire people from all backgrounds, with expertise in various industries to cover the gamut of communications specialties. Most importantly, our consultants are adept at getting to the heart of what a client needs to ensure we’re providing counsel that’s informed, pragmatic and offers solutions to real business problems.
Whether it is corporate communications and specialised stakeholder outreach, crisis and issues management, enterprise technology communications, digital and visual communications, content marketing and consumer/lifestyle programs, we’ve got you covered.
- Job Description
- YOUR STORY STARTS LIKE THISYou’re ready to start your career in PR, and you want to make sure you find the right place to nurture your ambitions. You want to have fun and to make sure your voice is heard.The Hoffman Agency is an international public relations and integrated marketing communications company that crafts stories to build brands.We are seeking intelligent, ambitious interns with a passion for storytelling, learning and a commitment to excellence. Individuals must have a sense of humour and appetite for working in a positive team environment.If you like where the story is leading, read on.THE PLOT THICKENS: JOB DESCRIPTIONThe intern will be assigned to a number of client accounts to provide support to the account team.
- Media monitoring: Scan for client media coverage and compile media coverage reports to provide to clients
- Speaking and awards: Create and update yearly calendars with speaking and awards opportunities, pull together abstracts and awards submission drafts, and submit the abstracts to nominate the company or product
- Media relations: Monitor editorial opportunities and flag them to the team, research media contacts, compile media contact lists for pitching and create reporter briefing sheets
- Social media: Research for and draft content to submit to client social media platforms
- New business: Pull together preliminary research to contribute to new business pitches
- Draft press releases
- Write media pitches and reach out to reporters with pitching content
ATTRIBUTES OF THE PROTAGONIST (THAT’S YOU)Critical thinking
Accountability
Creativity
Curiosity
Fearlessness (of market complexity)
Initiative
Teamwork
Organisation
Sense of humour
THE HERO’S BACKGROUND: QUALIFICATIONSGood command of written and spoken English;
Great research skills
A working knowledge of Microsoft Windows and Office
Diploma/undergraduate/bachelor's in Communications, Business, Marketing, Journalism, Linguistics
Possession of a leadership role in any extracurricular activity
In an agency environment with client responsibilities, there will occasionally be random, unexpected assignments, so a Hoffman intern must be flexible and willing to take on any task. The proactive spirit is encouraged and acknowledged at The Hoffman Agency, so an intern who is open to going above and beyond the call of duty is highly valued and rewarded.
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- Company:
The Hoffman Agency Asia Pacific Pte. Ltd. - Designation:
Public Relations Intern - Profession:
Customer Service / Communications - Industry:
Others