An Asian retail specialist, Norbreeze Group is founded in 2004, co-owned and operated by Danish duo Anders Peter Juel Sauerberg and Anne Trads Juel Sauerberg. The couple established the company to distribute, market and build international accessible luxury brands that share a similar design philosophy of timeless allure and consistent pursuit of functionalism and quality.
Co-Founder Anders Peter hopes to bring a unique business value and culture from his homeland Denmark to the vibrant cities of Asia –swiftly, like the call of a Nordic breeze, as the company's name aptly implies.
In addition, it has more than 40 direct operated stores and distributes to more than 200 stores throughout South East Asia. The group also distributes its range of brands to several airports and airlines within the region.
Mission
To offer affordable luxury, high quality design and captivating customer experiences that drives long term loyalty and sustainable growth for our business.
Vision
To be the leading Asian Retail Specialist for accessible luxury.
Objective of role:
· Assist in the development and implementation of marketing initiatives to promote August Berg.
· Assist in media, influencer and communication efforts including pitching, reporting, analytics to promote and support August Berg’s branding goals.
Detailed responsibilities/accountabilities:
General Marketing:
· Managing marketing assets and artwork preparations, production and distribution of product catalogues, brand collaterals, advertisements, and social media postings.
· Contribute innovative ideas and content development through social media technology; repurpose social media content and trending market opportunities.
· Liaise with external stakeholders (malls, vendors, partners, media community), internal stakeholders (merchandise, logistics, creative) to ensure timely deliverance on all marketing activities.
· Sourcing and coordinating the distribution of GWPs to support sales driving initiatives in business.
PR:
· Conduct liaising works with celebrity partners, experts, influencers, and sponsorship communities.
· Assist in packing press kits, seeding products and other sponsorship activities when required.
· Assist in PR and marketing reports required by key stakeholders including tracking of PR coverage, marketing expenditure, events post-mortem reports and sourcing and coordinating the distribution of GWP.
Marketing Administration:
· Carry out marketing administration tasks such as filing, invoicing and reporting and others as requested by the team.
· Proofreading copy on marketing and PR collaterals (digital and print).
· Arranging distribution of marketing materials to ensure timely delivery of on each marketing initiative.
Key attributes:
· Strong communication & interpersonal skills
· Experience in Retail background and PR
· Effective time management & prioritization skills
· Creative, meticulous with an eye for details and aesthetic
· Resourceful, fast and efficient and able to work independently.
· Familiar with: Sendible, Klaviyo, Canva, or similar tools
Good to have attributes:
· Currently pursuing a Bachelor’s degree in Marketing, Communications or equivalent
· Familiar with current and emerging digital media platforms such as Google, Facebook, LinkedIn, YouTube, Instagram, Community forums and blogs.
· An understanding of the Singapore Influencer and online communities.
· Be flexible, adaptable and ready to learn quickly.
· Ability to multi-task is vital.
Related Job Searches:
- Company:
Norbreeze Group Pte Ltd - Designation:
Marketing & PR Intern (August Berg) - Profession:
Marketing / Public Relations - Industry:
Retail / eCommerce