Nail Palace – Marketing Intern

Job Description Marketing Executive

• Generate and update advertising and promotional (A&P) plans, initiative and activities in line with the Company’s business plans and brand strategies.
• Writing copy and design graphics for all marketing collateral, including flyers, letters, emails and websites.
• Create A & P advertisement and all in-store communications such as store signages, decorations during festive period and shelf labels for the retail outlets.
• Assist in marketing our A&P programmes to our customers with the aim of retaining them and increasing their purchase value in Nail Palace.
• Work closely with suppliers, business associates and management of shopping malls in developing and implementing A&P initiatives, themes and promotional mechanics with the aim of increasing sales and profitability of the retail outlets.
• Assist in the production of ongoing competitor analysis and reporting, with particular reference to pricing, presentation and promotion.
• Manage and coordinate all marketing, advertising and activities.
• Monitor ongoing campaign spend against the budget, keeping accurate records and highlighting where variances occur.
• Evaluate effectiveness of A&P plans, programmes and activities to ensure that they are within budget and meet business goals and objectives.
• Undertaking detailed ongoing analysis of marketing campaigns to ensure targets are met
• Assist in other A&P related projects and initiatives.