Mitrade – Branding Intern (Reputation Management)

The Branding Intern is to support the branding executive in developing and implementing strategies that enhance the company's reputation and strengthen its brand image. The intern will be responsible for conducting research on industry trends and competitors, monitoring and analyzing the company's online reputation, developing and executing social media and content marketing campaigns, and working with other teams to ensure consistency in messaging and branding across all channels. 

The main goal is to help the company create a positive, strong, and unique brand image that resonates with its target audience and differentiates it from competitors.

What Would Be Your Responsibilities:

• Assist in developing and implementing branding strategies that enhance the company's reputation and strengthen its brand image 
• Conduct research on industry trends and competitors to identify potential opportunities for brand differentiation 
• Monitor and analyze the company's online reputation, including social media, review sites, and other digital platforms 
• Assist in developing and executing social media and content marketing campaigns to promote the brand and manage reputation 
• Work with the branding team to develop and distribute communications materials, including press releases, media alerts, and other brand-related content 
• Provide support in other areas of branding and reputation management as needed

What You Will Need to Have:

• Familiar with the FX/CFD industry.
• Basic understanding of marketing and branding principles, and how they apply to reputation management.
• Fluent with using SEO tools such as Ahrefs and Semrush.
• Good understanding of reputation management platforms like Google Reviews, Trustpilot, Google Play, Apple Store reviews, etc.
• Comfortable to work in a fast paced environment
• A good team player with a positive attitude, strong verbal and written communication skills
• Fluency in both English and Chinese language.