Healthstats International Pte Ltd – Marketing Intern

Being a passionate and digital media savvy individual, you are responsible to develop, implement, track and optimize our digital marketing presence and increase our brand equity through education and engagement across all digital channels. You make timely updates and creative use our all social media and digital marketing channels to engage our customers, build brand image and generate leads. You enjoy writing and curating content and believe that content can help drive sales.

Responsibilities

Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns.

Curate, develop and manage editorial contents for content marketing

Design, build and maintain our social media presence.

Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).

Identify trends and insights, and optimize spend and performance based on the insights.

Build relationships with key opinion leaders to grow industry awareness

Manage internal communications to disseminate key messages across the organization.

Coordinate all public relations activities including exhibitions, trade shows, symposiums and seminars.

Support in other marketing activities as required.

Requirements

(It is ok if you do not have all cause you are unique) 

Up-to-date with the latest trends and best practices in online marketing and measurement

Strong interest in digital marketing

Exceptional writing and editing skills

Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns

Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

Experience in optimising landing pages and user funnels

Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

Experience in setting up and optimising Google Adwords campaigns

Working knowledge of HTML, CSS, and JavaScript development and constraints

Keen learner and action biased