Dentsu Sports Asia Pte Ltd – Marketing Intern

Account related

• Participate in brainstorm sessions for potential and ongoing projects
• Pursue sales leads to create new businesses and opportunities
• Preparation of materials for sales pitches and client/internal meetings
• Sales presentations
• Summary of discussion points, Work-in-progress tracking
• Recording of minutes
• Contact reports
• Participation in sales pitches and client meetings
• Liaising with project stakeholders including rights holders, clients, vendors and agency partners
• Event planning and management including coordination of logistics and on-site assistance on event days

Miscellaneous

• Maintain and update repository of ideas and references for future business
• Maintain and update contact lists and sales pipeline
• Work on DSA's communications plan, which includes maintaining and improving the company's digital media platforms

Learning points

• Understand role of agency in the sports business
• Understand key processes and stakeholders through exposure to a variety of projects
• Active participation in idea generation, account management and on-ground activation
• Professional development through industry exposure and supervisor instruction