Dentsu Aegis Network Singapore – Performance Intern

Company
Dentsu Aegis Network Singapore
dentusaegis.com
Designation
Performance Intern
Date Listed
12 Sep 2017
Job Type
Entry Level / Junior Executive
Intern/TS
Job Period
Immediate Start, For At Least 3 Months
Profession
Design / Creative, Marketing / Public Relations
Industry
Creative / Media
Location Name
Tanjong Pagar
Allowance / Remuneration
$600 - 1,000 monthly
Company Profile

Part of Dentsu Inc., Dentsu Aegis Network is made up of ten global network brands - Carat, Dentsu, Dentsu media, iProspect, Isobar, mcgarrybowen, Merkle, MKTG, Posterscope and Vizeum and supported by its specialist/multi-market brands. Dentsu Aegis Network is Innovating the Way Brands Are Built for its clients through its best-in-class expertise and capabilities in media, digital and creative communications services. Offering a distinctive and innovative range of products and services, Dentsu Aegis Network is headquartered in London and operates in 145 countries worldwide with around 38,000 dedicated specialists. 

www.dentsuaegisnetwork.com/asiapacific 

Job Description

Position Responsibilities:

· Alongside a Performance Specialist, the Performance Intern will manage day-to-day operations of the Performance specialised Paid Digital Media programs (search, display and social), maintaining a high standard of operational excellence.

· Execute bidding strategies across clients from various industry verticals, helping to create a roadmap of initiatives to enable defined objectives & KPI’s.

· Work closely with search and display vendors to understand their roadmaps and asses opportunities in relation to our clients.

· Devise and Execute A/B tests to drive continuous optimization, bringing learnings in to future campaign activities

· Measure and analyse results. Regular reports on what is working, what is not and propose adjustments to strategies and tactics.

· Understand organizational and product goals and map them to specific project deliverables.

· Partner with other digital channels to align overall strategy and message.


Key Experience & Attributes:

  • Experience with tools like DS3, DCM, Facebook Business Manager, Marin, Google Analytics, Adobe Analytics, Atlas Solutions will be good but not necessary
  • Interested in managing paid media campaigns for large scale local / regional clients.
  • Interested in writing paid search ad copies, trafficking, tagging & executing A/B tests
  • High level of Excel knowledge, including pivot tables, charts and formulae desirable but not essential
  • Solid quantitative/analytical skills and strong attention to detail.
  • Excellent written and verbal communication skills; comfortable presenting recommendations to all management levels as well as coordinating with publishers / key agency partners such as Google, Facebook etc..
  • Enthusiastic and confident individual with the ability to interact well with people on a personal and professional level and to thrive in a fast-paced, high pressure environment.

Time split:

Media planning and reporting 60%

Managing clients and delivery 20%;

Publisher coordination 20%;

This position is already closed and no longer available.  You may like to view the other latest internships here.

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