Altecom Group Pte Ltd – Marketing Intern

Altecom Group Pte Ltd is a holdings company as well as an e-commerce advisory company with direct management of e-commerce brands. We hold multiple brands with huge following and would centralise marketing and operations to our entity to reap economies of scale. 

During the internship period, the Intern shall have the responsibility of performing the following duties:

• Marketing Analytics:
  • Analysing marketing data to identify trends and insights.
  • Utilising tools like Google Analytics, social media analytics, and other marketing software to track campaign performance.
  • Preparing reports on key metrics and providing recommendations for improvement.
  • Monitoring competitor marketing activities and providing comparative analyses.
• Marketing Strategies:
  • Assisting in the development of comprehensive marketing strategies to increase brand awareness and engagement.
  • Collaborating with the marketing team to brainstorm and execute innovative campaigns.
  • Conducting market research to understand customer needs, preferences, and behaviors.
  • Supporting the creation and implementation of digital marketing plans, including SEO, SEM, email marketing, and social media marketing.
• Content Creation:
  • Developing engaging and high-quality content for various platforms, including blog posts, social media, newsletters, and website updates.
  • Assisting in the creation of visual content, such as graphics, videos, and infographics.
  • Ensuring all content aligns with each brand’s voice and messaging.
  • Collaborating with the design and editorial teams to produce and refine content.
• Branding:
  • Supporting initiatives to maintain and enhance each brand’s identity.
  • Assisting in the creation and execution of brand campaigns.
  • Ensuring consistency in brand messaging and visuals across all marketing channels.
  • Participating in the development of brand guidelines and ensuring adherence across the organisation.