Adknowledge Asia Is a joint venture between Adknowledge, a US-based marketing technologycompany, and Axiata, a pan-Asian telecom and ecommerce company. Its headquarters is in Singapore
and it currently has 140 people in eight countries around APAC. The goal is to be the market leader atrunning data-driven social and video campaigns, with at least 10% market share by 2018 (at least $300m
in media spend per year).
AdParlor is the lead platform being used to scale the business in Asia. AdParlor is built on top of majorsocial and video platforms (e.g. Facebook, YouTube) to help advertisers run campaigns efficiently and
effectively across multiple social media and digital video platforms.
Data Initiative. In addition to numerous features and functionalities that AdParlor offers to outperformcompetitors, Adknowledge also works with data partners such as telcos and credit card companies,using their data to ensure that ad campaigns outperform the market and provide better insights. This helps AdParlor to win more business and make better margins.
Key Duties:
Maintain a list of media and PR outlets across Asia
Co-ordination of press releases with relevant stakeholders
Source, co-ordinate and curate content for newsletters, blogs, case studies and EDMs
Facilitate social media posts and community management
Manage external communications through the website, promotions, trade memberships and external sales materials
Collate and disseminate a regular round-up of relevant industry news internally
Requirements:
Communications Marketing undergraduate degree (if part-time student - more than 75% completed)
Excellent skills in MS office applications (Powerpoint, word, excel)
A solid understanding of social media platforms and management tools, such as Hootsuite
Strong ability to communicate and modulate to different audiences
A basic understanding CRM systems
Related Job Searches:
- Company:
AdParlor Asia (www.adparlor.asia) - Designation:
Web, Social Media and Marketing Communications Intern - Profession:
Marketing / Public Relations - Industry:
Creative / Media