Company
Actstitude Pte Ltd
actstitude.com
Designation
Digital Performance Specialist
Date Listed
21 Oct 2019
Job Type
Entry Level / Junior Executive, Experienced / Senior Executive
Full/Perm
Job Period
Immediate Start, Permanent
Profession
Marketing / Public Relations
Industry
Creative / Media
Location Name
Tanjong Pagar, Singapore
Address
Tanjong Pagar, Singapore
Map
Allowance / Remuneration
$2,000 - 3,500 monthly
Company Profile
At Actstitude, we believe in working collaboratively with our clients in order to get the most out of their social media channels. In fact, this spirit of collaboration is one of the foundations of our organization.
We form our social media strategies based on using our expertise in creating content that is engaging and in line with the brand philosophies of our clients, as well as based on the bigger picture lie beyond the digital media.
Job Description
- Reporting to Digital Account Director/Manager.
- Backend digital performance and implementation role.
- Fully in charge of digital campaign setup, implementation, tracking, optimization and reporting.
- Managing Google Adwords, Youtube, Facebook & other programmatic DSPs buys Ad Consoles internally.
- Ensure end to end campaign tracking from ad serving, tagging, tracking (E.g. Google Analytics), lead & conversion tracking to retargeting data.
- Optimizing campaigns from various aspects such as bidding, creative, audience targeting, retargeting followed by proposing next steps.
- Reporting: Gather and analyze campaign performance, data insights & other metrics from campaign execution into comprehensive reports.
- Provide detailed campaign ‘healthcheck’ to each respective account in charge.
- Work closely with creative agencies and publishers on creative requirement such as Material Requirement (MCR), click tags and other technical testing.
- Supporting both digital & traditional media planners on campaign implementation
Constantly explore new digital avenues, programmatic platforms and other technology tools and infuse it to planning team. - Educate both digital & traditional media planners on new digital trends and update from a technical aspect.
- Work closely with Digital Account Director/Manager on innovations.
- Exploring new automated campaign management, tracking, audience tools.
- Explore and test new ad formats especially on the rapid changing Google, Youtube, Facebook & Programmatic platforms.
- Collaboration with publishers, technology companies.
This position is already closed and no longer available. You may like to view the other latest internships here.
Related Job Searches:
- Company:
Actstitude Pte Ltd - Designation:
Digital Performance Specialist - Profession:
Marketing / Public Relations - Industry:
Creative / Media - Location:
Tanjong Pagar
Discuss this Job:
You can discuss this job on Clublance.com #career-jobs channel, or chat with other community members for free: