Acronym Asia – Operations Executive

• Reporting to Search Strategist, perform daily account management of PPC accounts on Google AdWords, Yahoo, Bing and other search platforms for a variety of clients.
• Support Search Strategists with maintaining and monitoring account metrics including keyword bids, daily and monthly budget caps, impression share, and quality score.
• Support Search Strategists with display network placement lists on AdWords and through other contextual advertising platforms.
• Generate new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives.
• Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
• Monitor and evaluate search results and search performance across the major search channels.
• Work closely with team members to meet client goals.

Professional Skills & Qualifications

• Fresh graduates welcome to apply, preferably with background in statistics & marketing
• Fluency in written and verbal English and Mandarin is required.
• Solid grasp of Microsoft Excel.
• Knowledge of Traditional Chinese is a plus.
• Preferable relevant experience in web technology and digital marketing

Professional Competencies

• Passion for Search and internet marketing.
• Outstanding ability to think creatively and identify and resolve problems.
• Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere.
• Ability to clearly and effectively articulate thoughts and points.
• High levels of integrity, autonomy, and self-motivation.