Abbecott – Social Media Specialist Intern

What you will be doing 

Assist to handle end-to-end media campaigns and content creation using TikTok and Instagram reels consistent with Abbecott’s brand identity (from observing trends/references, brainstorming, planning, to execution & evaluating)’

Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action

Brainstorm ways to produce fresh and engaging video contents to grow Abbecott’s presence and audience 

Create editorial calendars and content schedules

Liaise with social influencer programs and attending social influencer events on a needs basis

Continuously improve by capturing and analyzing the appropriate social data and metrics, insights and best practices and improving on the information

Collaborate with relevant and needed parties to deliver trending content that viewers love

Communicate with social media followers, including responding to requests from social media channels ensuring that our viewers are heard and answered in a timely manner

Assist Abbecott’s Go-To-Market strategy to acquire good quality leads through social media

Performing other duties on an ad-hoc basis as and when needed

Qualifications

Absolute * on Tiktok and or Instagram

Energetic self-starter and quick learner with strong organizational, communication, and cross functional collaboration skills with the ability to perform under pressure

Experience in digital performance marketing, advertising, branding, journalism, film, or another creative field

Passion for content and familiarity with Tiktok and Instagram tools

Excellent oral & written skills in English

Excellent quantitative skills and the ability to work with key metrics and data