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Alibaba Business School / SIRS - Study Trip (Hangzhou)

SIRS has collaborated with Alibaba Business School, the training platform of Alibaba Group with focus on global talent development. With comprehensive and systematic training solutions, it meets a full spectrum of learning needs from government groups, entrepreneurs, SMEs, Startups, e-Commerce practitioners and students.

They currently have two study trip programmes lined up in Hangzhou to bring you the exclusive opportunity to learn first-hand on Alibaba Group successful ecommerce strategies and marketing approaches. Find out more about their CEO and CEO Master Programmes below!

Alibaba Business School - SIRS
CEO Programme (Study Trip - Hangzhou)
阿里巴巴商学院与新加坡零售管理学院
互联网商业国际班- 定制总裁班 (杭州)

June Intake: 24 – 29 June 2018
July Intake: 15 – 20 July 2018

Leadership Perspective & Mindset Change to E-commerce Strategies
开拓互联网商机与策略

Digitalisation has taken the retail industry by storm. Adaptive retailers have been reaping huge benefits in the digital journey by using digital technologies to enhance operation efficiency and expand customer. If your business is prepared to capture the growth in the digital landscape, understanding the elements behind the success of major companies is the first step.

The CEO programme will bring you the exclusive opportunity to learn first-hand on their successful ecommerce strategies and marketing approaches. You will hear from leading industry practitioners and engage in a networking session with the Alibaba Business Executive Team. The study trip aims to provide you a competitive advantage in achieving above-market growth.

 

阿里巴巴商学院和新加坡南洋理工学院旗下零售管理学院合作,一同推动一系列实战课程;让创业人士和企业开始买全球, 卖向全球。

​总裁班针对正准备或考虑让企业步入电商的创办人/总经理的研修班。开启电商关键思维模式,观点和战略,并针对企业发展跨境电商困境与挑战。了解阿里旗下业务如何帮助企业真正落地中国跨境电商, 并实现企业顺利拓展中国业务。此行包含阿里巴巴总部实地学习与业务交流。

Programme will be conducted in Mandarin.
课程将由淘宝大学认证讲师以中文授课​!

The 6-day programme will cover the following areas:
• Surviving the E-commerce Landscape: Digital Commerce Principles
• E-commerce Operations Optimisation
• Brand Building for E-commerce products
• Alibaba HQ: Learning & networking with Alibaba Executive Team
• Site visit to New Retail venue

6天的课程内容包含:
• 电商生存法则 – 思路决定出路
• 互联网商业运营实操
• 互联网品牌打造
• 阿里巴巴总部 – 集团文化与运作,旗下业务经理交流
• 参观新零售店铺

Singaporean / ​Singapore Permanent Resident

S$2,685.7
  • Include accommodation and prevailing GST
  • Eligible to use individual SkillsFuture Credit to pay the nett course fee/s.

Singaporean 40 years & above, Singaporean / ​SPR sponsored by SMEs*

S$1,345.7
  • Include accommodation and prevailing GST
  • *Fee is after reimbursement of S$1,340 via SkillsConnect under Enhanced Training Support for SMEs.

Others

S$7,704
  • Include accommodation and prevailing GST
Study Trip to Hangzhou - CEO programme
The CEO programme will bring you the exclusive opportunity to learn first-hand on Alibaba Group successful ecommerce strategies and marketing approaches. You will hear from leading industry practitioners and engage in a networking session with the Alibaba Business Executive Team. The study trip aims to provide you a competitive advantage in achieving above-market growth.
Click here to register now!

Alibaba Business School - SIRS
CEO Master Programme (Study Trip - Hangzhou)
阿里巴巴商学院与新加坡零售管理学院
高级总裁班 – 升级版 (杭州)

Next run : 15 – 19 July 2018

Achieve Breakthrough and Scale New Heights in E-commerce
突破瓶颈,闯出电商新领域

Business owners know very well setting up an e-commerce site alone is not enough. How do you get a breakthrough in your e-commerce business and get ahead of competition?

Alibaba Group’s Taobao University has specially researched challenges and pain points of businesses venturing into e-commerce and, together with experienced industry practitioners, designed this course to help enterprises strategize their transition into e-commerce, setup holistic operations, and redesign product structures to capture market share and be a first mover in the market.

Learn how your traditional business model can evolve through developing an elite task force to implement holistic operations through e-commerce sales models, innovative content marketing techniques and data-based product development and planning. You will also understand how to choose the right service providers from Alibaba’s platforms to explore cross-border business opportunities through B2C or B2B channels, gaining a foothold in the global market.

 

面向已在电商领域一段时日的领导找出突破口,同时帮助企业高管深入挖掘新零售转型商机。针对企业高级管理人员、淘宝大学历经深度企业调研,电商资深实战讲师为你讲解全景运营,重塑产品系列结构和通过组织变革来激活个体精英小组。 学习大数据挖掘来策划内容新营销和商品布局,帮助传统企业真正落地电商,实现企业的顺利转型升级。最后,掌握如何选择优秀的服务和运营商在阿里巴巴平台跨境 B2C 或 B2B , 进行全球化业务。

Programme will be conducted in Mandarin.
课程将由淘宝大学认证讲师以中文授课!

The 5-day programme will cover the following areas:
• Blue Ocean Strategy for Omni Channel
• Digital Commerce  +  Product Marketing
• Organisation Transformation & Innovation
• Case Study on successful engagement with service provider

5天的课程内容包含:
• 互联网+产品战略
• 后红利时代-全景运营:三交,三化,散数
• 互联网时代的组织变革和创新
• 阿里巴巴天猫平台分享成功案例与如何成功执行开店
• 如何择正确适合的合作服务商

Singaporean / ​Singapore Permanent Resident

S$2,685.7
  • Include accommodation and prevailing GST
  • Eligible to use individual SkillsFuture Credit to pay the nett course fee/s.

Singaporean 40 years & above, Singaporean / ​SPR sponsored by SMEs*

S$1,345.7
  • Include accommodation and prevailing GST
  • *Fee is after reimbursement of S$1,340 via SkillsConnect under Enhanced Training Support for SMEs.

Others

S$7,704
  • Include accommodation and prevailing GST
Study Trip to Hangzhou - CEO Master Programme
Learn how your traditional business model can evolve through developing an elite task force to implement holistic operations through e-commerce sales models, innovative content marketing techniques and data-based product development and planning. You will also understand how to choose the right service providers from Alibaba's platforms to explore cross-border business opportunities through B2C or B2B channels, gaining a foothold in the global market.
Click here to register now!

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